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8 Steps to Successful Randomized Banner Ads

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How can electronic commerce be an invaluable aid in helping a company increase perceived “value”? Electronic commerce Web database constructions used for advertising products and taking sales orders are fueling a 100+ billion dollar electronic commerce industry. These electronic commerce applications require developers to create dynamic Web front-ends that can easily and efficiently interact with back-end databases ? and are invaluable aids in helping companies increase perceived value. In this article we briefly overview what marketing goals managers see banner adds achieving and then go on to give a step-by-step tutorial on creating a banner add that can be randomized.
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Introduction to Electronic Commerce

Just what is electronic commerce? Today's corporations see in electronic commerce a new way of conducting their business, utilizing the power of electronic networks and the Internet. Think of electronic commerce as the paperless exchange of business information, one using a variety of technologies to accomplish this task. It seeks to automate business tasks from the generation, processing, coordination, distribution, to the reconciliation of business transactions through the Internet and other electronic media.

Often the terminology associated with electronic commerce can be confusing. Some call it Internet commerce, or commerce, or ecom, or even ec, however, it's all the same technology. Electronic commerce, and all the other associated terms, means buying or selling the business' goods or services electronically. It allows businesses to exchange goods and services immediately and with no barriers of time or distance. Any time of the day or night, customers can go online and buy almost anything they want. Business can count on increased market share and market reach with electronic commerce.

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