MANAGING MULTIPLE EMAIL ACCOUNTS
Another common email management problem is having too many email accounts. Although many people have two email accounts (work and personal), others have multiple accounts, such as additional accounts for newsletter subscriptions, shopping, side businesses, hobbies, and more. Just because it’s easy to create free Gmail accounts, however, doesn’t mean it’s a good idea to have them. To streamline your email process, I recommend having no more than two accounts (work and personal) unless you have a solid reason for doing so, such as a side business account you must keep separate.
If you’re using separate accounts for receiving newsletters and so forth, consolidate them with your personal account (if you decide you still need to subscribe after reading this chapter). With Gmail’s tab system, messages from any newsletter subscriptions, online stores, or social media accounts are routed to your Promotions tab or Social tab, away from your most important messages.