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  • Despite evidence that contemporary software engineering methods lead to improved quality and productivity, many developers continue to write software using undisciplined techniques that lead to low-quality products and unpredictable projects.
  • The software manager or project leader faces the challenge of creating a culture in which team members consistently perform excellent software engineering in a healthy, supportive, and rewarding environment.
  • Different types of organizational cultures demand different approaches to the change process.
  • By working to align group objectives with a vision of superior products and processes, an effective leader/manager can drive improvements in all facets of an organization’s work.
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