- Add In App Purchases and/or Virtual Currency to Your App
- Pay for Installs
- Conclusion
Pay for Installs
In a previous article ("Using Flurry's App Circle to Get More App Downloads and Drive Revenue"), I wrote about Flurry's App recommendation service known as App Circle. T
here are also other companies that have similar app recommendation programs. One of them is TapJoy. TapJoy provides users with virtual currency rewards when a user installs an app from one of the TapJoy advertisers. Textfree with Voice uses TapJoy, for example. App sellers pay TapJoy to have their app listed (advertised) in Pinger's Textfree with Voice app or any other app in TapJoy's network.
Developers can use this service in several ways. First, they can basically pay for installs of their app, starting at $.35 per install according to the Tapjoy site. This means that Tapjoy would take half your earnings on every $.99 app sold. But you may not complain if you are getting hundreds of thousands of installs (purchases) every month for your app!