Home > Articles

  • Print
  • + Share This

1.2 The Downside

While the potential benefits of e-commerce are multifaceted and vast, there is also a possible downside. The electronic systems and infrastructures that support e-commerce are susceptible to abuse, misuse, and diverse failures. Tremendous damage can occur to all e-commerce participants. The damage may result from human error, system failure, criminal intent, or mischief.

Risks to a business engaged in e-commerce include

  • Direct financial loss resulting from fraud: An external attacker or a fraudulent insider might, for example, order goods but charge payment to someone else's or a nonexistent account, transfer funds between accounts without authorization, or destroy or hide financial records that might reveal illegal conduct.

  • Exposure of the "crown jewels": Proprietary information, such as intellectual property or marketing or competitive pricing information, that is crucial to a business's success might be unwittingly exposed to competitors or others.

  • Damage to relations with customers or business partners: Relationships might be severely damaged due to disclosure of confidential information, disputed transactions that are not easily resolved because of the absence of convincing records, or excessive unavailability or unreliability of information or services.

  • Unforeseen costs: Legal, public relations, or business resumption costs might be incurred in recovering from a security compromise, whether caused by external intrusions, employee dishonesty, inadequate controls, human error, or electronic system failures. Also, final settlement of major business transactions might be delayed pending lengthy resolution of disputes, if convincing records are not at hand.

  • Public relations damage: Damage to corporate image or credibility might result from outsiders' masquerading as corporate spokespersons, manipulation of corporate Web site content, spreading of malicious rumors (such as in the investment community), or bad press resulting from newsworthy security penetrations.

  • Uptake failure due to lack of confidence: Security concerns, whether founded or unfounded, can easily diminish the uptake of e-commerce generally, resulting in loss of business opportunity and lack of realization of the benefits identified in section 1.1.

Consumers also face risks, despite consumer protection regulation. The consumer who entrusts his or her money to electronic systems that are attacked or fail can unquestionably suffer loss. Ultimately, all of the business risks noted earlier can hurt consumers, in the form of direct costs, hidden costs passed on by businesses, or inconvenience factors.1 There have been many well-documented reports of attacks on, or failures of, computer networks and e-commerce services, including alteration of content on commercial or government Web sites, falsification of news bulletins, penetration of a major bank's cash management system, and systematic "sniffing" of passwords on a scale of millions.

It is not easy to assemble reliable statistics on the likelihood that such attacks will affect a given business, nor on the real costs of such attacks. An organization that suffers a security-related attack or failure must consider carefully whether or not to publicize it. The publicity may be so damaging, in terms of loss of customer confidence or competitive advantage, that it is easier, and possibly more profitable, to absorb quietly the resulting damages.

Notwithstanding the reluctance to disclose details of security compromises or related losses, it is clear to anyone following the popular press that security risks for e-commerce are real and can have a massive impact on businesses. Prudent users of e-commerce systems cannot ignore security concerns on the grounds that a successful attack is statistically unlikely to occur. Rather, all users must take protective steps, including appropriate countermeasures and recovery strategies, to avert or marginalize the damage caused by such attacks.

The perception of the role of security in e-commerce has changed in recent years. Whereas security was once widely considered as an optional, discretionary add-on feature, it is now painfully evident that security is an essential ingredient of any e-commerce solution. Therefore, security is now recognized as not just a safeguard of e-commerce but more an enabler of it. Furthermore, artful businesses can leverage their risk management strengths into positive success factors, driving competitive advantage and creating strategic barriers to entry.

  • + Share This
  • 🔖 Save To Your Account

InformIT Promotional Mailings & Special Offers

I would like to receive exclusive offers and hear about products from InformIT and its family of brands. I can unsubscribe at any time.


Pearson Education, Inc., 221 River Street, Hoboken, New Jersey 07030, (Pearson) presents this site to provide information about products and services that can be purchased through this site.

This privacy notice provides an overview of our commitment to privacy and describes how we collect, protect, use and share personal information collected through this site. Please note that other Pearson websites and online products and services have their own separate privacy policies.

Collection and Use of Information

To conduct business and deliver products and services, Pearson collects and uses personal information in several ways in connection with this site, including:

Questions and Inquiries

For inquiries and questions, we collect the inquiry or question, together with name, contact details (email address, phone number and mailing address) and any other additional information voluntarily submitted to us through a Contact Us form or an email. We use this information to address the inquiry and respond to the question.

Online Store

For orders and purchases placed through our online store on this site, we collect order details, name, institution name and address (if applicable), email address, phone number, shipping and billing addresses, credit/debit card information, shipping options and any instructions. We use this information to complete transactions, fulfill orders, communicate with individuals placing orders or visiting the online store, and for related purposes.


Pearson may offer opportunities to provide feedback or participate in surveys, including surveys evaluating Pearson products, services or sites. Participation is voluntary. Pearson collects information requested in the survey questions and uses the information to evaluate, support, maintain and improve products, services or sites, develop new products and services, conduct educational research and for other purposes specified in the survey.

Contests and Drawings

Occasionally, we may sponsor a contest or drawing. Participation is optional. Pearson collects name, contact information and other information specified on the entry form for the contest or drawing to conduct the contest or drawing. Pearson may collect additional personal information from the winners of a contest or drawing in order to award the prize and for tax reporting purposes, as required by law.


If you have elected to receive email newsletters or promotional mailings and special offers but want to unsubscribe, simply email information@informit.com.

Service Announcements

On rare occasions it is necessary to send out a strictly service related announcement. For instance, if our service is temporarily suspended for maintenance we might send users an email. Generally, users may not opt-out of these communications, though they can deactivate their account information. However, these communications are not promotional in nature.

Customer Service

We communicate with users on a regular basis to provide requested services and in regard to issues relating to their account we reply via email or phone in accordance with the users' wishes when a user submits their information through our Contact Us form.

Other Collection and Use of Information

Application and System Logs

Pearson automatically collects log data to help ensure the delivery, availability and security of this site. Log data may include technical information about how a user or visitor connected to this site, such as browser type, type of computer/device, operating system, internet service provider and IP address. We use this information for support purposes and to monitor the health of the site, identify problems, improve service, detect unauthorized access and fraudulent activity, prevent and respond to security incidents and appropriately scale computing resources.

Web Analytics

Pearson may use third party web trend analytical services, including Google Analytics, to collect visitor information, such as IP addresses, browser types, referring pages, pages visited and time spent on a particular site. While these analytical services collect and report information on an anonymous basis, they may use cookies to gather web trend information. The information gathered may enable Pearson (but not the third party web trend services) to link information with application and system log data. Pearson uses this information for system administration and to identify problems, improve service, detect unauthorized access and fraudulent activity, prevent and respond to security incidents, appropriately scale computing resources and otherwise support and deliver this site and its services.

Cookies and Related Technologies

This site uses cookies and similar technologies to personalize content, measure traffic patterns, control security, track use and access of information on this site, and provide interest-based messages and advertising. Users can manage and block the use of cookies through their browser. Disabling or blocking certain cookies may limit the functionality of this site.

Do Not Track

This site currently does not respond to Do Not Track signals.


Pearson uses appropriate physical, administrative and technical security measures to protect personal information from unauthorized access, use and disclosure.


This site is not directed to children under the age of 13.


Pearson may send or direct marketing communications to users, provided that

  • Pearson will not use personal information collected or processed as a K-12 school service provider for the purpose of directed or targeted advertising.
  • Such marketing is consistent with applicable law and Pearson's legal obligations.
  • Pearson will not knowingly direct or send marketing communications to an individual who has expressed a preference not to receive marketing.
  • Where required by applicable law, express or implied consent to marketing exists and has not been withdrawn.

Pearson may provide personal information to a third party service provider on a restricted basis to provide marketing solely on behalf of Pearson or an affiliate or customer for whom Pearson is a service provider. Marketing preferences may be changed at any time.

Correcting/Updating Personal Information

If a user's personally identifiable information changes (such as your postal address or email address), we provide a way to correct or update that user's personal data provided to us. This can be done on the Account page. If a user no longer desires our service and desires to delete his or her account, please contact us at customer-service@informit.com and we will process the deletion of a user's account.


Users can always make an informed choice as to whether they should proceed with certain services offered by InformIT. If you choose to remove yourself from our mailing list(s) simply visit the following page and uncheck any communication you no longer want to receive: www.informit.com/u.aspx.

Sale of Personal Information

Pearson does not rent or sell personal information in exchange for any payment of money.

While Pearson does not sell personal information, as defined in Nevada law, Nevada residents may email a request for no sale of their personal information to NevadaDesignatedRequest@pearson.com.

Supplemental Privacy Statement for California Residents

California residents should read our Supplemental privacy statement for California residents in conjunction with this Privacy Notice. The Supplemental privacy statement for California residents explains Pearson's commitment to comply with California law and applies to personal information of California residents collected in connection with this site and the Services.

Sharing and Disclosure

Pearson may disclose personal information, as follows:

  • As required by law.
  • With the consent of the individual (or their parent, if the individual is a minor)
  • In response to a subpoena, court order or legal process, to the extent permitted or required by law
  • To protect the security and safety of individuals, data, assets and systems, consistent with applicable law
  • In connection the sale, joint venture or other transfer of some or all of its company or assets, subject to the provisions of this Privacy Notice
  • To investigate or address actual or suspected fraud or other illegal activities
  • To exercise its legal rights, including enforcement of the Terms of Use for this site or another contract
  • To affiliated Pearson companies and other companies and organizations who perform work for Pearson and are obligated to protect the privacy of personal information consistent with this Privacy Notice
  • To a school, organization, company or government agency, where Pearson collects or processes the personal information in a school setting or on behalf of such organization, company or government agency.


This web site contains links to other sites. Please be aware that we are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every web site that collects Personal Information. This privacy statement applies solely to information collected by this web site.

Requests and Contact

Please contact us about this Privacy Notice or if you have any requests or questions relating to the privacy of your personal information.

Changes to this Privacy Notice

We may revise this Privacy Notice through an updated posting. We will identify the effective date of the revision in the posting. Often, updates are made to provide greater clarity or to comply with changes in regulatory requirements. If the updates involve material changes to the collection, protection, use or disclosure of Personal Information, Pearson will provide notice of the change through a conspicuous notice on this site or other appropriate way. Continued use of the site after the effective date of a posted revision evidences acceptance. Please contact us if you have questions or concerns about the Privacy Notice or any objection to any revisions.

Last Update: November 17, 2020