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This chapter is from the book

This chapter is from the book

Tricks of the Podcasting MastersTricks of the Podcasting Masters

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This chapter is from the book

This chapter is from the book

Tricks of the Podcasting MastersTricks of the Podcasting Masters

Learn More Buy

Politics

Politics has always been the subject that you are either a) supposed to avoid in polite conversation or b) have extremely strong feelings about and discuss extensively. Podcasting allows people who fall into the "b" category to do so at their passionate best.

Political podcasts go all over the spectrum, from the Left Wing Nut Job on one end to Shelley the Republican on the other, to Free Talk Live (a Libertarian talk radio show that is also given the podcast treatment). Several talk radio shows podcast now, from Air America to Rush Limbaugh, letting people who might miss their favorite shows at work listen at their leisure.

Beyond the talk shows, most of the political podcasters are like everyone else—they just want to air their political views. That includes Senator John Edwards, former U.S. presidential and vice presidential candidate. The senator's podcast was the first podcast from a nationally known politician (see Figure 3.6), and since his podcast launched in March of 2005, politicians from both sides of the aisle have also now started podcasting.

03fig07.jpg

Figure 3.6 Senator John Edwards' One America Committee website.

Listeners to political podcasts are much like the hungry readers of political blogs. They are eager for information, but savvy enough to be able to spot when you haven't done your homework and are speaking from a knee-jerk reaction rather than an informed opinion. And they will call you on it. Table 3.10 showcases a small sampling of the diversity available with political podcasts.

Table 3.10. Popular Political Podcasts

Host(s)

Podcast

Website URL

Senator Edwards

One America Committee

www.oneamericacommittee.com

Shelley

Shelley the Republican

www.shelleytherepublican.com

Ian, Manwich, et al.

Free Talk Live

www.freetalklive.com

Thomas Jeffery

Left Wing Nut Job

www.leftwingnutjob.com

One America Committee

Hosted by Senator John Edwards and his wife Elizabeth, this podcast is produced from their home in North Carolina. The senator has been joined by his eldest daughter, Cate, and she even hosted one show from the College Democrats national meeting. The shows are released about two times a month and average about 25 minutes. The shows are G-rated.

Note

"Our podcast is a conversation. Basically what happens is folks from around the country submit questions to us; they submit them on our website. Elizabeth and I sit together and do this: We sit in our dining room and usually put the recording equipment on our son's blanket, which makes it quieter. And sometimes we have our kids running through while we are doing the podcast. What we do is we just sit at the table, we answer the questions, as many of the questions as we can. It is very conversational. Elizabeth participates and we interact with each other. We talk about not only the questions but what is happening in our lives that day and the preceding few weeks, and it has been a really good experience."

—Senator John Edwards, One America Committee

Shelley the Republican

This show is produced by Podshack and is one of the few conservative shows in podcast land. The shows are released three to five times a week, and they average 15 to 30 minutes per episode. The show is PG-rated.

Note

"Shelley the Republican is a political podcast that is not a Godcast. Although I am a Republican, I am not a mouthpiece for the GOP, tackling a wide range of political issues such as Muslim terrorists, world politics, and partisan politics. Some have described the show as an effort to stop the spin machine of the Democratic party and challenge spoon-fed thinkers; listeners will either love me or hate me. No listener is indifferent."

—Shelley, the Republican

Free Talk Live

Free Talk Live is an on-air syndicated talk radio show that is also released as a podcast. The show comes from a Libertarian slant ("Pro-Freedom") and encourages lively conversations from all sides of the political arena. The show is released six days a week with two shows per day. The average length is 38 minutes per episode. This show is G-rated.

Left Wing Nut Job

This is the companion podcast that goes along with the website LeftWingNutJob.com. This show is released between 6 and 12 times a month, with an average length of 5 to 10 minutes per episode. This show is R-rated.

Although you may think that you'll have listeners who prefer the "other side" to whatever you are podcasting about, the truth is that most of your listeners will be of your same political bent, as Thomas Jeffrey of the Left Wing Nut Job discovered.

Note

"A podcast's title and classification will pretty much attract like-minded listeners, which invariably results in a bit of preaching to the choir, but I'm sure in time I'll get some hate mail or some such thing, but for now nothing major."

However, if you turn to podcasting to discuss politics because you do not like arguments and you want to just have a soapbox, remember that your listeners may want to "discuss" an alternate viewpoint with you.

Then again, if you thrive on political discourse, ranging from polite to argumentative, a political podcast may be the perfect thing for you. Thomas loves adopting the persona of the Left Wing Nut Job, podcasting his own views with a sardonic newscaster tone to his voice.

Note

"The passion that you exude in doing something you love is readily apparent to anyone who is listening. Make it fun and interesting for both yourself and your listeners because, at least in the beginning, you're only going to be doing this for yourself until you get some people subscribed. Don't be afraid to limit your focus initially until you get a feel for what you can handle and then feel free to change or augment your show to polish it. Political opinion is as diverse as there are people on the planet, so you'll undoubtedly find like-minded people who are willing to tune in. Most likely they will be appreciative of you voicing the same opinions that they share and providing an outlet for those opinions."

—Thomas Jeffrey, The Left Wing Nut Job

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