BizTalk Server 2004 to the Rescue
- The Company
- Order-Fulfillment Process
- Problems with the Current Implementation
- Solution Requirements
- BizTalk Server 2004A Brief Introduction
- Proposed Solution: Hardware
- Messaging Protocols
- Proposed Solution: BizTalk Application
- Business Rules
- BizTalk Licensing
- Time Estimate
- Cost Estimate
PinkAndBlue, Inc. is a baby clothing retailer that operates 80 brick-and-mortar stores all over the United States. Two years ago, it launched its e-commerce website, which now contributes about 10 percent of its total revenue. PinkAndBlue now focuses on growing the web business to contribute 30 percent of its total revenue by the end of 2006.
PinkAndBlue's e-commerce orders are shipped from three warehouses in Tennessee, California, and Pennsylvania. Orders are routed to the nearest warehouse. The fulfillment process is described in detail in the next section.