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Business Sectors

When pertaining to Pinterest, the best place to start is by breaking your business down into one of the business sectors. Pinterest lays out a variety of business sectors within its own categorization model. The benefit of exploring these sectors and setting yourself into one helps your boards achieve higher SEO rankings. With Pinterest enabling boards and pins to be indexed, take the time to properly organize your boards into the right sectors.

Currently, Pinterest breaks into the following areas:

  • Architecture
  • Art
  • Cars & Motorcycles
  • Design
  • DIY & Crafts
  • Education
  • Film, Music, & Books
  • Fitness
  • Food & Drink
  • Gardening
  • Geek
  • Hair & Beauty
  • History
  • Holidays
  • Home Decor
  • Humor
  • Kids
  • My Life
  • Women’s Apparel
  • Men’s Apparel
  • Outdoors
  • People
  • Pets
  • Photography
  • Print & Posters
  • Products
  • Science & Nature
  • Sports
  • Technology
  • Travel & Places
  • Wedding & Events
  • Other

The capability of Pinterest to reach a variety of different industries is the biggest selling point of the network. Images are the best way to tell an elaborate story, but the key is identifying your customers. By fully understanding the basis of your company, you can strategically position yourself to use Pinterest for your benefit.

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