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[1] See Larry E. Ribstein, "From Bricks to Pajamas: The Law and Economics of Amateur Journalism," 48 Wm. & Mary L. Rev. 185 (2006), at 53.

[2] Note that if a co-blogger is deemed an independent contractor to the entity, then the co-blogger will retain ownership of his or her copyrights. See the section "The Law of Co-Blogging" in part 1 of this series.

[3] The "corporate veil" will protect bloggers as investors, but will not provide protection for bloggers’ actions as the principal tortfeasor or as employees, directors, or officers of the corporation.

[4] See posting of Bill Sjostrom to Truth on the Market, "Legal Structure for Co-Blogging," (April 23, 2006, 10:50 a.m. EST), discussing the choices based on circumstances and goals.

[5] See posting of Eugene Volokh to the Volokh Conspiracy, "Bloggers—You May Already Have Blogging Libel Insurance," (February 8, 2005, 2:53 p.m. EST).

[6] See Ribstein, supra note 1, advocating that judges consider the law and economics of blogging as part of the adjudication process.

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