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SEO Made Easy: Everything You Need to Know About SEO and Nothing More

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SEO Made Easy: Everything You Need to Know About SEO and Nothing More

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  • List Price: $19.99
  • Includes EPUB, MOBI, and PDF
  • About eBook Formats
  • This eBook includes the following formats, accessible from your Account page after purchase:

    ePub EPUB The open industry format known for its reflowable content and usability on supported mobile devices.

    MOBI MOBI The eBook format compatible with the Amazon Kindle and Amazon Kindle applications.

    Adobe Reader PDF The popular standard, used most often with the free Adobe® Reader® software.

    This eBook requires no passwords or activation to read. We customize your eBook by discreetly watermarking it with your name, making it uniquely yours.

About

Features

  • Modern SEO explained in plain English, with clear examples, and step-by-step guidance
  • By Evan Bailyn, renowned author of Outsmarting Google: this is a radically updated and improved version of Bailyn’s previous global best-seller

Description

  • Copyright 2014
  • Dimensions: 6" x 9"
  • Pages: 256
  • Edition: 1st
  • Book
  • ISBN-10: 0-7897-5123-2
  • ISBN-13: 978-0-7897-5123-2

Today’s SEO Secrets in Plain English: What to Know, What to Do, How to Win!

This book is a revised and updated version of the acclaimed Outsmarting Google: SEO Secrets to Winning New Business by Evan Bailyn

How do people find you? They search. Simple, right? So, why does Search Engine Optimization seem so complicated? Search engines and consultants love it that way. If you don’t understand SEO, you’ll pay big bucks for a job you could easily do yourself…if you read SEO Made Easy!

Evan Bailyn has spent his days uncovering secret search engine rules and finding new ways to outsmart them. Now, he has distilled those secrets into real, gritty, proven, simple tactics for grabbing top spots at Google, Yahoo!, and Bing. From earning trust to improving conversion rates, all you need to build a thriving business with search is here!

• Build online trust, the #1 currency of search success
• Supercharge your results with all five key ingredients of Google optimization
• Reel in links with 17 up-to-the-minute, link-building strategies
• Use the Nuclear Football: today’s #1 technique for attracting targeted traffic
• Track traffic, engagement, conversions, and the effectiveness of each site element
• Escape dangerous new myths of Google optimization and avoid disastrous “black hat” SEO techniques
• Systematically convert strong SEO results into real paying customers
• Prepare for the revolution in social search that’s barreling toward you
• Use keyword tools to uncover underserved, high-profit business niches
• Leverage your content investments to forge powerful new relationships and partnerships

Sample Content

Online Sample Chapter

SEO Made Easy: Using Time to Gain Trust

Sample Pages

Download the sample pages (includes Chapter 4 and Index)

Table of Contents

  • Introduction 
  • Chapter 1  Trust: The Currency of Google   
  • Chapter 2  The Five Ingredients of Google Optimization    
  • Chapter 3  How to Reel In Links    
  • Chapter 4  Using Time to Gain Trust    
  • Chapter 5  The Nuclear Football    
  • Chapter 6  Tracking Your Progress with Google Analytics and Other Helpful Tools    
  • Chapter 7  Google Optimization Myths    
  • Chapter 8  White Hat Versus Black Hat SEO    
  • Chapter 9  Optimizing for Yahoo! and Bing    
  • Chapter 10  Converting Your SEO Results into Paying Customers   
  • Chapter 11  Social Search: The Intersection of Social Media and SEO   
  • Chapter 12  Using SEO to Build a Business  
  • Index 

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