FranklinCovey Style Guide: For Business and Technical Communication, 5th Edition

About

Features

FranklinCovey's breakthrough guide to becoming a more powerful and effective writer at school and work.

• Access more than 110 topics... the A-Z guide to successful writing in high-speed, high-performance, high-tech environments
• New best practices for everything from email and online documentation to graphics
• Updated guidance on international business English for global management and sales
• Shows how to process information more effectively in environments ranging from meetings to project management

Description

FranklinCovey Style Guide: For Business and Technical Communication can help any writer produce documents that achieve outstanding results. Created by FranklinCovey, the world-renowned leader in helping organizations enhance individual effectiveness, this edition fully reflects today’s online media and global business challenges. The only style guide used in FranklinCovey’s own renowned Writing Advantage^TM and Technical Writing Advantage^TM programs, it covers everything from document design and graphics to sentence style and word choice. This edition’s many improvements include extensive new coverage of graphics, writing for online media, and international business English. Through dozens of examples and model documents, writers learn how to overcome “writer’s block” and efficiently create documents from start to finish. FranklinCovey’s experts show how to get powerful results from every email; add distinctiveness and power to any online presence; write far more effective proposals, letters, memos, reports, and resumes; and improve all forms of documentation, from business procedures to highly technical content. You’ll learn how to quickly discover and prioritize the information you need, whether you’re planning a presentation, leading a meeting, or managing a project. The authors reveal how to design visuals that communicate messages instantly and intuitively, and use charts, color, illustrations, maps, photos, and tables to supercharge any presentation. Packed with up-to-the-minute examples, this A-Z guidebook can help you write more effectively no matter who you are — whether you’re a business or sales professional who must motivate and persuade, a technical professional who must explain challenging content more clearly and accurately, or a student who needs stronger writing skills to succeed in school and in your career.

Sample Content

Online Sample Chapters

FranklinCovey Style Guide for Business and Technical Communication: Abbreviations

FranklinCovey Style Guide: For Business and Technical Communication

Sample Pages

Download the sample pages here

Table of Contents

• Reference Glossary
• Using the Reference Glossary (Introduction)     
• Abbreviations    
• Acronyms    
• Active/Passive    
• Adjectives     
• Adverbs     
• Agreement     
• Apostrophes     
• Appendices     
• Articles    
• Bias-Free Language     
• Bibliographies    
• Boldface   
• Brackets   
• British English    
• Capitals    
• Captions   
• Charts     
• Citations   
• Cliches    
• Colons    
• Color     
• Commas     
• Compound Words    
• Conjunctions     
• Contractions     
• Dashes     
• Decimals     
• Editing and Proofreading    
• Electronic Mail    
• Ellipses     
• Emphasis 
• English as a Second Language    
• Ethics    
• Exclamation Marks    
• False Subjects     
• Faxes     
• Footnotes     
• Fractions     
• Gobbledygook     
• Graphics for Documents      

Updates

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