- Finding Jobs Outside of Job Boards
- May 16, 2013
- Matthew Moran discusses how you can find jobs outside of job boards by using a more direct approach that meets the employer in a more desirable place.
|
- How Blogging Can Help Your Career
- May 16, 2013
- Matt Moran tells you why blogging is an effective professional development strategy and offers some insights to help you get started.
|
- Using Social Media as a Career Development Tool
- May 16, 2013
- Matthew Moran provides two ideas to help computer professionals use social media more strategically: add value (publish your knowledge in a helpful way) and share opportunities across your network.
|
- Understanding Facebook Friends and Followers
- Apr 17, 2013
- Michael Miller discusses friends and followers, and explains how to find more of both for your Facebook account.
|
- Civility in the Digital Age: Who Are the Troublemakers?
- Feb 26, 2013
- Online troublemakers come in a wide variety of types. This chapter describes the various troublemakers and offers some advice on dealing with them.
|
- What Can I Do in Google+?
- Jan 29, 2013
- This chapter provides a basic rundown of the available features in Google+.
|
- Writing Online Copy that Sells: Keeping It Short and Simple
- Jan 23, 2013
- When writing for the web, keep it short and simple. Short paragraphs. Short sentences. Short words. How do you do this? Read on and find out.
|
- Pottermore Secrets and Mysteries Revealed: Harry Potter Goes Interactive
- Jan 21, 2013
- This chapter explains the features and navigation of J.K. Rowling's Pottermore.
|
- First Moves with Google+
- Jan 14, 2013
- This chapter shows how to adjust your Google+ profile to use your account effectively for business.
|
- Aligning Social Media to the Sales Funnel
- Jan 8, 2013
- Need to convince management that your company should be active in the social media space? You'll likely have to convince them how that helps the bottom line. This chapter provides some ways to do just that.
|
- Reading The Facebook News Feed and Ticker
- Jan 7, 2013
- This chapter shows the elements of the Facebook News Feed and explains how to read through yours most effectively.
|
- Taking Powerful Pictures to Sell Your Arts and Crafts Online
- Nov 14, 2012
- This chapter explains the tools and techniques recommended to create high-quality photos of your merchandise to increase your sales (and selling price).
|
- Pinpointing Your Industry with Pinterest
- Oct 2, 2012
- This chapter explains the factors you should consider before creating a Pinterest account for your business.
|
- Marketing Your Business with Pinterest
- Oct 1, 2012
- In this article Michael Miller explains why Pinterest makes sense for many businesses, and how to get the most out of it.
|
- Pinning to Pinterest
- Sep 27, 2012
- In this chapter, you learn how to pin items to your boards on the Pinterest site.
|
- Downloading Pirated Music: Pros and Cons
- Sep 19, 2012
- Michael Miller addresses both the appeal and the perils of illegal music downloading, and comes down on the side of playing by the rules — for the sake of the artists who make the music.
|
- Legal Guidelines for Developing Social Media Policies and Governance Models
- Sep 6, 2012
- Robert McHale explains how a well-drafted and consistently enforced social media policy, together with ongoing employee training, is perhaps the greatest protection an employer can have to avoid liability from the use of social media.
|
- Monitoring, Regulating, and Disciplining Employees Using Social Media
- Aug 30, 2012
- Robert McHale provides some guidelines to keep in mind when developing your company's policies on monitoring employee use of social media.
|
- Going Unsocial: How to Disconnect from Social Networking
- Jul 23, 2012
- Facebook for Grown-Ups author Michael Miller shows you how to disconnect from Facebook and other social networks — and discusses what to expect when youβre no longer sharing online.
|
- Gamification for Business Engagement: Legal Risks & Opportunities in Using Virtual Goods (Badges, Points, Leaderboards, and other Incentives)
- Jul 2, 2012
- Robert McHale offers practical steps businesses can take to minimize their legal exposure while maximizing the potential gains of "gamification."
|