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Truth About Using Facts AND Intuition in Decision Making, The

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Truth About Using Facts AND Intuition in Decision Making, The

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  • Copyright 2011
  • Edition: 1st
  • eBook (Watermarked)
  • ISBN-10: 0-13-237192-8
  • ISBN-13: 978-0-13-237192-6

This Element is an excerpt from The Truth About Making Smart Decisions (9780132354639) by Robert E. Gunther. Available in print and digital formats.


How to combine knowledge and intuition to consistently make better decisions.

I recently kayaked down the Grand Canyon. There are scorpions and 14 different kinds of rattlesnakes, cliffs and rocks that can break limbs, and some of the West’s biggest water. That trip offered plenty of ways to be injured or killed. But what actually almost killed me had nothing to do with the risks I’d identified before I left. It was a simple toe infection....


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