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Power of Communication (Video), The: The Nine Principles of Effective Leadership Communication

Power of Communication (Video), The: The Nine Principles of Effective Leadership Communication

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  • Copyright 2013
  • Edition: 1st
  • Downloadable Video
  • ISBN-10: 0-13-308661-5
  • ISBN-13: 978-0-13-308661-4

This is a companion video to The Power of Communication: Skills to Build Trust, Inspire Loyalty, and Lead Effectively by Helio Fred Garcia. The Nine Principles of Effective Leadership Communication are the book’s key concepts for winning the hearts and minds of stakeholders.

The introduction, each of the nine principles, and the conclusion combine a real-world case study with foundational principles of effective leadership communication. Together they present a powerful conceptual framework for enhancing your own power of communication.

Sample Content

Table of Contents

Introduction     03:05
Principle #1: See Communication as the Continuation of Business by Other Means   05:32  
Principle #2: To Move People, Meet Them Where They Are     04:06
Principle #3: Walk the Talk     03:54
Principle #4: Control the Communication Agenda     04:04
Principle #5: Remember That Even Small Events, Changes, or Blunders Can Have Big Consequences     03:48
Principle #6: Plan and Align Tactics with Strategy     05:53
Principle #7: Invest in Continuous Improvement of Communication Skills     02:49
Principle #8: Harness the Power of Language and Framing     04:47
Principle #9: Understand How the Human Brain Works     05:18
Conclusion     02:23


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