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  • Copyright 2012
  • Edition: 16th
  • Special Item
  • ISBN-10: 0-13-216243-1
  • ISBN-13: 978-0-13-216243-2


SGML revealed! Understand the business benefits—without getting lost in the technical details.

Enterprises worldwide are using SGML to revolutionize the way they deliver information to employees, customers and suppliers. It's a powerful technology—one that can enhance everyone's access to critical information and save money at the same time. But it's been virtually impossible to find a non-technical explanation of SGML and its benefits. Until now.

In Industrial Strength SGML: An Introduction to Enterprise Publishing, top publishing consultant Truly Donovan presents SGML for what it really is: an extraordinary business opportunity. In easy-to-understand, non-technical language, she explains how SGML works, when it may be appropriate for your organization, and how to implement it.

You'll discover how SGML provides a platform-independent solution for document publishing. You'll learn all the basics needed to determine where and how to apply SGML to the information management challenges of your enterprise. And you'll learn how to:

  • Let your documents work with multiple application processing programs—not just the one that created the documents
  • Manage your documents as an integrated information resource, including graphics, hypermedia links and database information
  • Customize your enterprise's documents to meet specific user or application requirements.

Drawing on decades of experience with generalized markup languages, Donovan also shows you the best techniques for managing SGML in your enterprise. Learn how authors, editors, illustrators, production staff and document reviewers work together in an SGML environment, on both newly created and legacy documents. If you're considering third-party SGML software packages, Industrial Strength SGML will help with evaluation and systems integration as well.

If you need better ways to deliver information throughout your organization, now's the time for SGML—and this is the book to help you make the most of it.


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