- How to See What Your Customers Are Saying About You (Even If You're Not on Social Media)
- Sep 30, 2011
- Jason Falls explains ways you can monitor and listen to online conversations about you, your company, or your competitors without even having to sign up for a social media account.
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- Using Social Media to Create a New Type of Social Business: Design for Reputation and Risk Management
- Sep 21, 2011
- How do you manage risk in the social world? The primary elements in managing risk associated with your reputation are first in knowing you have an issue, and then in addressing it in a speedy and transparent fashion with the right people. This chapter outlines best practices to protect your online reputation and manage the risk associated with the blogosphere.
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- Social Search and Social ROI, Part 3: How Will Google+ Change Social Search?
- Sep 20, 2011
- Will Google+ emerge to take market share away from Facebook? The likely answer is yes. It has three sizeable advantages over Facebook: It allows users to own the IP they create and share, it enables users to promote their public work through search while keeping their private work private, and its integration into Google Docs and Gmail make it better suited to collaboration than Facebook. James Matthewson, author of Audience, Relevance, and Search: Targeting Web Audiences with Relevant Content, argues that if Google+ seriously challenges Facebook dominance, it will change the fabric of digital publishing.
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- Using Facebook on Your iPhone
- Sep 2, 2011
- Michael Miller shows you how to use the Facebook iPhone app and get the most out of it.
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- How to Speed Up Browsing in Internet Explorer
- Aug 30, 2011
- What do you do when surfing the Internet is more like surfing a sea of molasses? In this article, Windows 7 Your Way author Michael Miller shows you several things you can do to make Internet Explorer run faster — and speed up your web browsing!
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- Creating, Playing, and Sharing Playlists in Spotify
- Aug 29, 2011
- Michael Miller shows you how to create a personalized Spotify playlist, how to play the music on your playlist, and how to share your playlist with other music lovers, including your friends on Facebook.
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- Top 10 Tips for Designing a Mobile-Friendly Website
- Aug 29, 2011
- Michael Miller gives you 10 useful tips for creating a version of your website that works with smartphones and other mobile devices.
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- Facebook's New Video Chat and Skype Integration
- Aug 26, 2011
- Michael Miller discusses Facebook's new chat features and shows you how to do video chatting on Facebook.
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- Tagging Friends' Faces in Facebook
- Aug 26, 2011
- Michael Miller shows you how to use Facebook's new face tagging feature and how to avoid unwanted face tags.
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- Facebook for Business: Five Applications for Creating a Facebook Store
- Aug 24, 2011
- Patrice-Anne Rutledge shows you how to add a store to your Facebook page, enabling you to sell your products directly on Facebook.
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- Introducing Spotify
- Aug 23, 2011
- Michael Miller tells you what Spotify offers, describes how it works, and compares it with other popular online music services.
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- Key Issues to Consider When Developing Twitter Applications
- Aug 3, 2011
- When designing any application, you should always start with the user. This chapter explores the different types of Twitter users and how they impact code design as well as the different types of Twitter applications and program architecture.
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- Software [In]security: Partly Cloudy with a Chance of Security
- Jun 17, 2011
- Security expert Gary McGraw provides some issues to consider when it comes to adoption of cloud services and their impact on security in your organization.
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- What's New on LinkedIn: LinkedIn for Android, the LinkedIn Share Button, LinkedIn InMaps, and Much More
- Jun 10, 2011
- Want to make the most of the time you spend on LinkedIn? Patrice-Anne Rutledge introduces you to the many new features LinkedIn has introduced in the past months.
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- Get More Facebook Fans: Seven Tips for Promoting Your Facebook Page
- Jun 8, 2011
- Want to get more people to like your Facebook page? Patrice-Anne Rutledge shows you seven great ways to develop your Facebook fan base.
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- LinkedIn for Business: Create a LinkedIn Company Page to Generate Visibility, Followers, Recommendations, and Sales
- Jun 7, 2011
- Want to maximize your business presence on LinkedIn? Patrice-Anne Rutledge introduces you to the many features of LinkedIn Company Pages.
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- LinkedIn Jobs: Six Great New LinkedIn Features for Your Job Search
- Jun 3, 2011
- Want to improve your job search results on LinkedIn? Patrice-Anne Rutledge introduces you to six new LinkedIn features targeted to job seekers.
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- Using Twitter to Enhance Your Personal Brand
- Jun 3, 2011
- Even though Twitter is a new site, its growth is stupendous. With more than 180 million people, Twitter is a force to be reckoned with in the world of marketing. Kyle Lacy describes why the tool is important to a corporate branding as well as your personal brand.
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- Increase Your Blog's Visibility with These 10 WordPress Plugins
- Jun 2, 2011
- Want to develop a larger audience for your blog? Installing a few powerful plugins can make a big difference in your blog's traffic and popularity. In this article, business technology author Patrice-Anne Rutledge shows you 10 great plugins that increase your blog's visibility.
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- Building a Personal Brand Story with Confidence and Experience
- Jun 1, 2011
- Storytelling is one of the fundamental foundations to a strong personal brand. Kyle Lacy shows you how to pull people into your story, and sway their feelings and perceptions about your brand.
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