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Learning Objectives

Test your basic knowledge of the main points in this chapter by answering the following questions:

  • Name major insurance business processes and key analytics used by these processes.
  • Review how data originates and flows across and outside the organization.
  • Apply the Insurance Analytics Evolution Framework to measure maturity.

Discussion Questions

Further check your application of key concepts by reviewing the following discussion questions:

  • Describe how analytics are used in marketing, sales, underwriting, claims, and finance.
  • Identify and explain three external data sources and what analytics areas they can be used in.
  • Discuss the three challenges in effectively using analytics and how they can be overcome.
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