Claude Business Essentials (Video Course)

Description

Master Claude's core features, prompting techniques, and AI fluency skills for everyday business productivity!

• Build Practical AI Fluency: Learn the 4D AI Fluency framework and apply it to real-world business tasks using Claude.
• Improve Everyday Productivity with Claude: Discover how to delegate tasks effectively, write and refine prompts, evaluate outputs, and integrate Claude into your daily workflow.
• Select the Right Features and Models: Learn how to choose the appropriate Claude features, Projects, Skills, Memory options, and models for different business needs.
• Configure Claude for Real Work: Gain hands-on experience creating Projects, managing knowledge sources, and organizing context for ongoing productivity and collaboration.
• Apply Responsible AI Practices: Understand privacy, governance, accountability, and responsible-use principles when using Claude in professional environments.

Claude Business Essentials is a practical introduction to using Claude as an everyday productivity tool in modern business environments. Designed for professionals in operations, marketing, project management, education, communications, and other business functions, this course helps learners build AI fluency and apply Claude effectively in their daily work.

You will learn the foundations of AI fluency, prompt design, output evaluation, workflow optimization, and responsible AI use through examples, and hands-on guidance. Throughout the course, you will apply the 4D AI Fluency framework of Delegation, Description, Discernment, and Diligence while learning how to write effective prompts, evaluate outputs, select the right Claude features and models, configure Projects, and use AI responsibly.

This course serves as a foundational learning experience for professionals beginning their Claude journey and for learners pursuing future Claude certifications. It also provides a structured review of core Claude capabilities for experienced users who want to strengthen their understanding and ensure there are no gaps in their knowledge base.

Related Learning:

• Sign up for Generative AI for Customer Service Professionals

Skill Level:

• Beginner to Intermediate

Course Requirements:

• Basic familiarity with workplace productivity tools and digital workflows
• Interest in applying AI tools to business and professional tasks
• Access to Claude is recommended only for following along with demonstrations and exercises

Prior experience with Claude is not necessary

About Pearson Video Training:

Pearson publishes expert-led video tutorials covering a wide selection of technology topics designed to teach you the skills you need to succeed. These professional and personal technology videos feature world-leading author instructors published by your trusted technology brands: Addison-Wesley, Cisco Press, Pearson IT Certification, Sams, and Que. Topics include IT Certification, Network Security, Cisco Technology, Programming, Web Development, Mobile Development, and more.

Learn more about Pearson Video training at http://www.informit.com/video.

Sample Content

Table of Contents

Introduction

Module 1: AI Fluency Foundation: The 4Ds

· Lesson 1: Getting Oriented

· Lesson 2: The Four Competencies

Module 2: Talking to Claude: Prompting Essentials

· Lesson 3: Effective Prompting Foundations

· Lesson 4: Decomposition, Iteration and Adapting to the Task

Module 3: Evaluating & Validating Claude's Output

· Lesson 5: Evaluating & Fact-Checking Outputs

· Lesson 6: Editing and Formatting for Delivery

Module 4: Choosing the Right Claude Features

· Lesson 7: Claude Product Features

· Lesson 8: Selecting the Right Model

· Lesson 9: Managing Context and Memory

Module 5: Setting Claude Up for Your Work

· Lesson 10: Configuring Claude Projects

· Lesson 11: Knowledge Sources & Instructions

Module 6: Using Claude Responsibly

· Lesson 12: Responsible Use Basics

· Lesson 13: Accountability and Next Steps

Summary

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