Home > Store

Artificial Intelligence for Business, 2nd Edition

Register your product to gain access to bonus material or receive a coupon.

Artificial Intelligence for Business, 2nd Edition

Best Value Purchase

Book + eBook Bundle

  • Your Price: $32.39
  • List Price: $53.98
  • Includes EPUB, MOBI, and PDF
  • About eBook Formats
  • This eBook includes the following formats, accessible from your Account page after purchase:

    ePub EPUB The open industry format known for its reflowable content and usability on supported mobile devices.

    MOBI MOBI The eBook format compatible with the Amazon Kindle and Amazon Kindle applications.

    Adobe Reader PDF The popular standard, used most often with the free Adobe® Reader® software.

    This eBook requires no passwords or activation to read. We customize your eBook by discreetly watermarking it with your name, making it uniquely yours.

More Purchase Options

Book

  • Your Price: $23.99
  • List Price: $29.99
  • Estimated Release: Dec 10, 2020

eBook (Watermarked)

  • Your Price: $19.19
  • List Price: $23.99
  • Estimated Release: Dec 10, 2020
  • Includes EPUB, MOBI, and PDF
  • About eBook Formats
  • This eBook includes the following formats, accessible from your Account page after purchase:

    ePub EPUB The open industry format known for its reflowable content and usability on supported mobile devices.

    MOBI MOBI The eBook format compatible with the Amazon Kindle and Amazon Kindle applications.

    Adobe Reader PDF The popular standard, used most often with the free Adobe® Reader® software.

    This eBook requires no passwords or activation to read. We customize your eBook by discreetly watermarking it with your name, making it uniquely yours.

About

Features

  • What you need to know about modern artificial intelligence (AI) and ML – including how to use it to solve real business problems
  • How AI and ML has evolved, and what they can and can’t do
  • Key applications, including intelligent robots, natural language processing (NLP), and the Internet of Things (IoT)
  • Core concepts, illustrated with many practical examples
  • Includes an accessible, step-by-step introduction to breakthrough techniques based on neural networks
  • Online ancillary materials like lecture slides and supplement are designed with instructors in mind 

Description

  • Copyright 2021
  • Dimensions: 7" x 9-1/8"
  • Pages: 272
  • Edition: 2nd
  • Book
  • ISBN-10: 0-13-655661-2
  • ISBN-13: 978-0-13-655661-9

Millions of non-technical professionals and leaders want to understand Artificial Intelligence (AI) and Machine Learning (ML) — whether to improve their businesses, be more effective citizens, consumers or policymakers, or just out of sheer curiosity. Until now, most books on the subject have either been too complicated and mathematical, or have simply avoided the big picture by focusing on the use of specific software libraries. In Artificial Intelligence for Business, Doug Rose bridges the gap, offering today’s most accessible and useful introduction to AI and ML technologies — and what they can and can’t do. 
Rose begins by tracing AI’s evolution from the early 1950s to the present, illuminating core ideas that still drive its development. Next, he explores recent innovations that have reinvigorated the field by providing the “big data” that makes machine learning so powerful – innovations such as GPS, social media and electronic transactions. Finally, he explains how today’s machines learn by combining powerful processing, advanced algorithms, and artificial neural networks that mimic the human brain.
Throughout, he illustrates key concepts with practical examples that help you connect AI, ML, and neural networks to specific problems and solutions. Step by step, he systematically demystifies these powerful technologies, removing the fear, bewilderment, and advanced math — so you can understand the new possibilities they create, and start using them.

Sample Content

Table of Contents

  • PART I: THINKING MACHINES: AN OVERVIEW OF ARTIFICIAL INTELLIGENCE
  • 1. What Is Artificial Intelligence?
  • 2. The Rise of Machine Learning
  • 3. Zeroing in on the Best Approach
  • 4. Common AI Applications
  • 5. Putting AI to Work on Big Data
  • 6. Weighing Your Options
  • PART II: MACHINE LEARNING
  • 7. What Is Machine Learning?
  • 8. Different Ways a Machine Learns
  • 9. Popular Machine Learning Algorithms
  • 10. Applying Machine Learning Algorithms
  • 11. Words of Advice
  • PART III: ARTIFICIAL NEURAL NETWORKS
  • 12. What Are Artificial Neural Networks?
  • 13. Artificial Neural Networks in Action
  • 14. Letting Your Network Learn
  • 15. Using Neural Networks to Classify or Cluster
  • 16. Key Challenges

Updates

Submit Errata

More Information

Unlimited one-month access with your purchase
Free Safari Membership