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Eric Lubow

Russell Bradberry (Twitter: @devdazed) is the principal architect at SimpleReach, where he is responsible for designing and building out highly scalable, high-volume, distributed data solutions. He has brought to market a wide range of products, including a real-time bidding ad server, a rich media ad management tool, a content recommendation system, and, most recently, a real-time social intelligence platform. He is a U.S. Navy veteran, a DataStax MVP for Apache Cassandra, and the author of the NodeJS Cassandra driver Helenus.


Eric Lubow (Twitter: @elubow) is currently chief technology officer of SimpleReach, where he builds highly scalable, distributed systems for processing social data. He began his career building secure Linux systems. Since then he has worked on building and administering various types of ad systems, maintaining and deploying large-scale Web applications, and building email delivery and analytics systems. He is also a U.S. Army combat veteran and a DataStax MVP for Apache Cassandra.


Eric and Russ are regular speakers about Cassandra and distributed systems, and both live in New York City.