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Jeffrey Zeldman is among the best-known web designers in the world. His personal site www.zeldman.com has welcomed more than 16 million visitors and is read daily by thousands in the web design and development industry. In 1998, Zeldman co-founded The Web Standards Project www.webstandards.org, a grassroots coalition of web designers and developers that helped end the Browser Wars by persuading Microsoft and Netscape to support the same technologies in their browsers.