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Tim Hayden has more than 20 years of experiential and new media marketing for brands in both the B-to-B and B-to-C marketplaces. Tim was co-founder and CMO at 44Doors, which developed a mobile marketing platform and mobile marketing services for brands such as Coca-Cola, AT&T, Reebok, Jackson Family Wines and Bank of America, among others. He was a founder and partner in other startups including NION Interactive, Blue Clover and GamePlan, an experiential agency that produced innovative campaigns for brands including AMD, Bacardi USA, Dell, Humana and IBM using the integrated “Live+Mobile+Online” methodology that Tim coined in 2007.