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5. Do You Require that the Application You Lease Be Extensively Customized?

If so, expect to be charged extra for that service, according to a traditional time and materials formula—and try to get a price estimate up front. The standard hosted application is already 80% mapped to the customer's business processes—that's why ASPs specialize in certain applications for specific vertical markets. Any further customization is considered a professional service. Pure Play ASPs offer only 80% applications—what are called Full Service Providers offer additional customization. It's during customization that the customer must decide what additional parts of the company's business processes must map to the hosted application, whether the hosted application will be integrated with legacy applications, and how tightly the ASP should integrate the hosted application to mission-critical applications in the event the customer wants to "unplug" them later.

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