Case Study #5
Business Niche: Alternative Health and Nutrition
For this online website, the following milestones were achieved within 10 months of implementing SONAR strategies:
- List growth was five times larger than its initial list size.
- Organic Internet sales were 10 times more than in the previous two years combined.
- Website page (traffic) rank increased 1,300%.
- Average SONAR time spent each week was approximately 2 hours and occurred the day the newsletter went live.