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Introduction to Buy - DON'T Hold: Investing with ETFs Using Relative Strength to Increase Returns with Less Risk

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Leslie N. Masonson introduces his book and discusses his experience, the purpose of the book and why he wrote it, and the benefits of managing your own investments.
This chapter is from the book
  • “We’ve got a long, long way to go before this secular bear market is over.”1
  • Barry Ziskin, portfolio manager Z-Seven Fund
  • “For those properly prepared in advance, a bear market in stocks is not a calamity but an opportunity.”
  • John Templeton, investor, philanthropist, mutual fund pioneer, and billionaire

My Early Beginnings in the Stock Market

In 1957, when I was 13, my interest in stock market investing was permanently set in motion. My grandmother, Dora Tuchman, gave me one share of PanAm Airways as a birthday gift. I had no idea at that time that I would be fascinated by the stock market for the rest of my life, have a 40-year banking and financial career, and have the opportunity to author three books on investing, and three books on corporate cash management.

During the 1960s and 1970s, I attended shareholder meetings in Manhattan and Brooklyn. I encountered the Gilbert brothers and Elaine Davis, shareholder activists, who challenged management in a spirited discussion of salary and perks and other relevant issues of the day.

I graduated from The City College (The City University of New York) with a BBA, majoring in Finance and Investments, and received my MBA from The Bernard M. Baruch College (The City University of New York), majoring in Operations Research. My master’s thesis title was “Statistical Evaluation of the Relative Strength Concept of Common Stock Selection.” I’ve lectured on investing on cruise ships, and I’ve provided guidance on mutual fund investing to friends who needed some input. From 2005 to 2009, I was a Financial Advisor advising clients on their investments.

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