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Recent Trends in Malicious Code

Malicious code in all its various forms (virus, worm, Trojan, or “bot”) has changed dramatically over the years. As computing power increased and the world became more interconnected, the attacks launched against these systems have become ever more sophisticated. First, viruses and worms were created and deployed mainly for bragging rights. Many times the creators would include their pseudonyms in the code, and even taunt other developers even as they launched these attacks worldwide. This trend has led both to the unusual names given to some of these codes (Code Red was named after the Mountain Dew soft drink, Nimda is “admin” spelled backwards), and in some cases to the arrests of the instigators.

The past couple of years, the trends have changed. Attacks are less about bragging rights or gaining attention and more about commercial gain. The “hackers” of the world have gone into business, much like the mafia started channeling their energies into business ventures. Some of these “business ventures” have included:

  • Launching Distributed Denial of Service (DDoS) attacks against commercial entities, and then demanding a ransom to stop the attack
  • Viruses that encrypt commercial databases, while the attacker again demands a ransom to release the information
  • Stealing personal information from large corporate and government databases, then selling the information for the purpose of enabling identity theft
  • Creating large bot-nets comprised of thousands—even hundreds of thousands—of compromised systems, and then selling those resources for spamming, DDoS attacks, and other illegal activities

One of the most ironic recent incidents involves malware authors using an End-User License Agreement (EULA) to protect their work. And now, most recently, the process for developing new exploits has been streamlined. The “bad guys” have now automated the process of reverse-engineering patches in order to create new exploits. Previously, attacks have lagged several weeks behind the publication of new vulnerabilities. This has led to a general trend of patch management to protect vulnerable systems. There was generally sufficient time to patch these systems before malicious code was widely circulating. We can no longer count on a buffer period in which to patch our systems.

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Collection and Use of Information


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Surveys

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Customer Service

We communicate with users on a regular basis to provide requested services and in regard to issues relating to their account we reply via email or phone in accordance with the users' wishes when a user submits their information through our Contact Us form.

Other Collection and Use of Information


Application and System Logs

Pearson automatically collects log data to help ensure the delivery, availability and security of this site. Log data may include technical information about how a user or visitor connected to this site, such as browser type, type of computer/device, operating system, internet service provider and IP address. We use this information for support purposes and to monitor the health of the site, identify problems, improve service, detect unauthorized access and fraudulent activity, prevent and respond to security incidents and appropriately scale computing resources.

Web Analytics

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Security


Pearson uses appropriate physical, administrative and technical security measures to protect personal information from unauthorized access, use and disclosure.

Children


This site is not directed to children under the age of 13.

Marketing


Pearson may send or direct marketing communications to users, provided that

  • Pearson will not use personal information collected or processed as a K-12 school service provider for the purpose of directed or targeted advertising.
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Pearson may provide personal information to a third party service provider on a restricted basis to provide marketing solely on behalf of Pearson or an affiliate or customer for whom Pearson is a service provider. Marketing preferences may be changed at any time.

Correcting/Updating Personal Information


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Sale of Personal Information


Pearson does not rent or sell personal information in exchange for any payment of money.

While Pearson does not sell personal information, as defined in Nevada law, Nevada residents may email a request for no sale of their personal information to NevadaDesignatedRequest@pearson.com.

Supplemental Privacy Statement for California Residents


California residents should read our Supplemental privacy statement for California residents in conjunction with this Privacy Notice. The Supplemental privacy statement for California residents explains Pearson's commitment to comply with California law and applies to personal information of California residents collected in connection with this site and the Services.

Sharing and Disclosure


Pearson may disclose personal information, as follows:

  • As required by law.
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  • To investigate or address actual or suspected fraud or other illegal activities
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Links


This web site contains links to other sites. Please be aware that we are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every web site that collects Personal Information. This privacy statement applies solely to information collected by this web site.

Requests and Contact


Please contact us about this Privacy Notice or if you have any requests or questions relating to the privacy of your personal information.

Changes to this Privacy Notice


We may revise this Privacy Notice through an updated posting. We will identify the effective date of the revision in the posting. Often, updates are made to provide greater clarity or to comply with changes in regulatory requirements. If the updates involve material changes to the collection, protection, use or disclosure of Personal Information, Pearson will provide notice of the change through a conspicuous notice on this site or other appropriate way. Continued use of the site after the effective date of a posted revision evidences acceptance. Please contact us if you have questions or concerns about the Privacy Notice or any objection to any revisions.

Last Update: November 17, 2020