Home > Store

Us vs. Them: Redefining the Multi-Generational Workplace to Inspire Your Employees to Love Your Company, Drive Innovation, and Embrace Change

Register your product to gain access to bonus material or receive a coupon.

Us vs. Them: Redefining the Multi-Generational Workplace to Inspire Your Employees to Love Your Company, Drive Innovation, and Embrace Change

eBook (Watermarked)

  • Your Price: $25.75
  • List Price: $32.19
  • Includes EPUB and PDF
  • About eBook Formats
  • This eBook includes the following formats, accessible from your Account page after purchase:

    ePub EPUB The open industry format known for its reflowable content and usability on supported mobile devices.

    Adobe Reader PDF The popular standard, used most often with the free Acrobat® Reader® software.

    This eBook requires no passwords or activation to read. We customize your eBook by discreetly watermarking it with your name, making it uniquely yours.

Description

  • Copyright 2015
  • Dimensions: 6" x 9"
  • Pages: 272
  • Edition: 1st
  • eBook (Watermarked)
  • ISBN-10: 0-13-419518-3
  • ISBN-13: 978-0-13-419518-6

A SIMPLER, SMARTER WAY TO MANAGE GENERATIONAL DIFFERENCES IN THE WORKPLACE

  • Forget complex multi-generation models nobody can use!
  • Discover useful solutions rooted in enduring human psychology
  • Improve communication, productivity, loyalty, career planning, and innovation
  • For all executives, HR pros, talent strategists, and entrepreneurs

Millennials. Gen X. Boomers. The “Greatest Generation.” How do you get them all working together? It isn’t nearly as complicated as the “experts” claim. You just need to understand one simple dynamic that’s as old as the human race: there’s us, and there’s everyone else.

Jeff Havens clears away the foolishness so often associated with managing multi-generation workplaces, and gives you a simple, sensible framework for resolving every generational issue you’ll ever face.

Havens shows why workplaces have always presented “us vs. them” dynamics based on age and experience, and always will. Then, he offers practical solutions for specific intergenerational issues associated with loyalty, work ethic, innovation, change, and career advancement.

Ready to get past stereotypes and promote vibrant collaboration across all generations? Then you’re ready for Us vs. Them.

For 30 years, discussions about generational differences at work have grown increasingly complex and frustrating. ”Experts” have identified three, four, now even five distinct workplace generations–each allegedly unique and requiring their own management approach. If you buy all that, then it follows that the more generations you bring aboard, the tougher it is to collaborate productively.

But the conventional wisdom is 100% wrong. It isn’t so complicated–or difficult. In Us vs. Them, Jeff Havens offers a simpler, more intuitive model–and most importantly, actionable solutions. Based on his

internationally acclaimed keynote presentation, Us vs. Them will simplify your workplace in ways you didn’t think were possible.

Think of two generations, not five: Older, more experienced workers and their Younger, less experienced counterparts. Suddenly, you can frame generational issues more sensibly–and find simple solutions to problems that once seemed intractable.

Us vs. Them addresses the root psychological causes of generational tension at work: causes based in the hardwired human tendency to see others as “one of us” or as “one of them.” This dynamic has existed forever, and it always will. Once you understand it, you can learn to manage it…and when another “new generation” comes along, you’ll be ready for them, too!

Simpler, more effective ways to:

  • Motivate employees of all ages
  • Learn from colleagues who think differently from you
  • Inspire more enthusiasm, loyalty, and productivity, especially among new hires
  • Prevent veteran employees from coasting toward retirement
  • Frame change more successfully
  • Promote innovation
  • Plan succession and advancement
  • Accelerate your own career progress

Sample Content

Table of Contents

Introduction: Why This Book Needed to Be Written    1

 

Part One: Simplifying the Picture    11

Chapter 1: Destroying the Four-Generation Myth    13

Generational Differences Throughout the Ages    15

How Marketing Created the “Multigenerational Workforce”    17

So How Does This Relate to the Generational Question?    19

The Four (Totally Invented) Generations in Today’s Workplace    21

The Two Major Problems with the Four-Generation Model    24

Chapter 2: The Two-Generation Model    37

And...Your Point?    38

Generation Us and Generation Them    41

Us vs. Them, the Professional Version    45

How the Us/Them Dynamic Operates    46

Chapter 3 Consolidating Generational Arguments (or, Let the Stereotypes Begin!)    53

Two Visions of the Future        63

Part Two: Solving the Problem    71

Chapter 4: On the Nature of Loyalty and Its Effect on Work Ethic    73

The Importance of Loyalty    75

Are Today’s Younger Workers Really Less Loyal Than Previous Generations?    76

How Is This Possible?    81

What Is Dunbar’s Number, and Why Should I Care?    82

The Rise of the Internet and Its Effect on the Desire for Loyalty    84

The Search for Connection Goes Global    88

So if All This Is True, Why Do Young People Seem Less Loyal?    92

Loyalty Is a Two-Way Street    94

What We Used to Hear About Work, and What We’re Hearing Now    98

What Does This All Mean?    101

So What Can You Do?    106

Chapter 5: On The Pace of Career Advancement (In Any Career)    115

A Secret About Every Old Person You Work With    119

Experience, Experience, Experience    121

The 10,000-Hour Rule (Which Is a Lie but Gets the Point Across Anyway)    123

Advancement Is a Process    125

Quiz: Show Me The Money!!!    126

And Now, Something for Old People    130

The One Thing Technology Can’t Improve    131

How This Causes Tension    134

Advancement Never Stops    135

What You Can Do    140

Chapter 6: On the Tension Between Stasis and Innovation    153

The Reason Old People Like Doing Things the Way They’ve Always Done Them...    156

So Why Are Young People So Eager to Change All the Time?    162

The Causes (and Consequences) of Complacency    166

The Challenge    168

What You Can Do to Inspire Deliberate Practice    170

Chapter 7: Deciding How (or Whether) to Implement a Change    179

What Does Fashion Have to Do with Changes in My Business?    181

Why Some People Resist New Ideas    183

And Now, the Other Side of the Coin    189

So What Can You Do?    193

Chapter 8: From Them to Us    205

Part Three: Key Concepts and Strategies    219

Chapter 9: How to Talk to Someone Significantly Older or More Experienced Than You Are    221

Step 1: Expect Some Condescension from Them    222

Step 2: Let Them Do Most of the Talking    222

Step 3: Praise Anything You Hear That Sounds Intelligent    223

Step 4: Ask a Lot of Questions    223

Step 5: Expect Some Frustration    223

Step 6: Focus on Improving the Business    224

Chapter 10: How to Talk to Someone Significantly Younger or Less Experienced Than You Are    225

Step 1: Expect Some Impatience from Them    226

Step 2: Temper Their Impatience by Showing Them Why They Need to Slow Down    226

Step 3: Expect Them to Become Frustrated and Empathize with Them    227

Step 4: Point Out the Positive Elements of Every Idea Before Focusing on the Negative Elements    227

Step 5: Point Out the Potential Problems    227

Step 6: Empower Your Young or Inexperienced

Colleague to Address the Issues Brought Up in Step 5    228

Chapter 11: How Our Motivations Change as We Age    229

Chapter 12: Summary of Main Points    233

Chapter 13: Summary of Strategies    237

Index    241

Updates

Submit Errata

More Information

InformIT Promotional Mailings & Special Offers

I would like to receive exclusive offers and hear about products from InformIT and its family of brands. I can unsubscribe at any time.

Overview


Pearson Education, Inc., 221 River Street, Hoboken, New Jersey 07030, (Pearson) presents this site to provide information about products and services that can be purchased through this site.

This privacy notice provides an overview of our commitment to privacy and describes how we collect, protect, use and share personal information collected through this site. Please note that other Pearson websites and online products and services have their own separate privacy policies.

Collection and Use of Information


To conduct business and deliver products and services, Pearson collects and uses personal information in several ways in connection with this site, including:

Questions and Inquiries

For inquiries and questions, we collect the inquiry or question, together with name, contact details (email address, phone number and mailing address) and any other additional information voluntarily submitted to us through a Contact Us form or an email. We use this information to address the inquiry and respond to the question.

Online Store

For orders and purchases placed through our online store on this site, we collect order details, name, institution name and address (if applicable), email address, phone number, shipping and billing addresses, credit/debit card information, shipping options and any instructions. We use this information to complete transactions, fulfill orders, communicate with individuals placing orders or visiting the online store, and for related purposes.

Surveys

Pearson may offer opportunities to provide feedback or participate in surveys, including surveys evaluating Pearson products, services or sites. Participation is voluntary. Pearson collects information requested in the survey questions and uses the information to evaluate, support, maintain and improve products, services or sites, develop new products and services, conduct educational research and for other purposes specified in the survey.

Contests and Drawings

Occasionally, we may sponsor a contest or drawing. Participation is optional. Pearson collects name, contact information and other information specified on the entry form for the contest or drawing to conduct the contest or drawing. Pearson may collect additional personal information from the winners of a contest or drawing in order to award the prize and for tax reporting purposes, as required by law.

Newsletters

If you have elected to receive email newsletters or promotional mailings and special offers but want to unsubscribe, simply email information@informit.com.

Service Announcements

On rare occasions it is necessary to send out a strictly service related announcement. For instance, if our service is temporarily suspended for maintenance we might send users an email. Generally, users may not opt-out of these communications, though they can deactivate their account information. However, these communications are not promotional in nature.

Customer Service

We communicate with users on a regular basis to provide requested services and in regard to issues relating to their account we reply via email or phone in accordance with the users' wishes when a user submits their information through our Contact Us form.

Other Collection and Use of Information


Application and System Logs

Pearson automatically collects log data to help ensure the delivery, availability and security of this site. Log data may include technical information about how a user or visitor connected to this site, such as browser type, type of computer/device, operating system, internet service provider and IP address. We use this information for support purposes and to monitor the health of the site, identify problems, improve service, detect unauthorized access and fraudulent activity, prevent and respond to security incidents and appropriately scale computing resources.

Web Analytics

Pearson may use third party web trend analytical services, including Google Analytics, to collect visitor information, such as IP addresses, browser types, referring pages, pages visited and time spent on a particular site. While these analytical services collect and report information on an anonymous basis, they may use cookies to gather web trend information. The information gathered may enable Pearson (but not the third party web trend services) to link information with application and system log data. Pearson uses this information for system administration and to identify problems, improve service, detect unauthorized access and fraudulent activity, prevent and respond to security incidents, appropriately scale computing resources and otherwise support and deliver this site and its services.

Cookies and Related Technologies

This site uses cookies and similar technologies to personalize content, measure traffic patterns, control security, track use and access of information on this site, and provide interest-based messages and advertising. Users can manage and block the use of cookies through their browser. Disabling or blocking certain cookies may limit the functionality of this site.

Do Not Track

This site currently does not respond to Do Not Track signals.

Security


Pearson uses appropriate physical, administrative and technical security measures to protect personal information from unauthorized access, use and disclosure.

Children


This site is not directed to children under the age of 13.

Marketing


Pearson may send or direct marketing communications to users, provided that

  • Pearson will not use personal information collected or processed as a K-12 school service provider for the purpose of directed or targeted advertising.
  • Such marketing is consistent with applicable law and Pearson's legal obligations.
  • Pearson will not knowingly direct or send marketing communications to an individual who has expressed a preference not to receive marketing.
  • Where required by applicable law, express or implied consent to marketing exists and has not been withdrawn.

Pearson may provide personal information to a third party service provider on a restricted basis to provide marketing solely on behalf of Pearson or an affiliate or customer for whom Pearson is a service provider. Marketing preferences may be changed at any time.

Correcting/Updating Personal Information


If a user's personally identifiable information changes (such as your postal address or email address), we provide a way to correct or update that user's personal data provided to us. This can be done on the Account page. If a user no longer desires our service and desires to delete his or her account, please contact us at customer-service@informit.com and we will process the deletion of a user's account.

Choice/Opt-out


Users can always make an informed choice as to whether they should proceed with certain services offered by InformIT. If you choose to remove yourself from our mailing list(s) simply visit the following page and uncheck any communication you no longer want to receive: www.informit.com/u.aspx.

Sale of Personal Information


Pearson does not rent or sell personal information in exchange for any payment of money.

While Pearson does not sell personal information, as defined in Nevada law, Nevada residents may email a request for no sale of their personal information to NevadaDesignatedRequest@pearson.com.

Supplemental Privacy Statement for California Residents


California residents should read our Supplemental privacy statement for California residents in conjunction with this Privacy Notice. The Supplemental privacy statement for California residents explains Pearson's commitment to comply with California law and applies to personal information of California residents collected in connection with this site and the Services.

Sharing and Disclosure


Pearson may disclose personal information, as follows:

  • As required by law.
  • With the consent of the individual (or their parent, if the individual is a minor)
  • In response to a subpoena, court order or legal process, to the extent permitted or required by law
  • To protect the security and safety of individuals, data, assets and systems, consistent with applicable law
  • In connection the sale, joint venture or other transfer of some or all of its company or assets, subject to the provisions of this Privacy Notice
  • To investigate or address actual or suspected fraud or other illegal activities
  • To exercise its legal rights, including enforcement of the Terms of Use for this site or another contract
  • To affiliated Pearson companies and other companies and organizations who perform work for Pearson and are obligated to protect the privacy of personal information consistent with this Privacy Notice
  • To a school, organization, company or government agency, where Pearson collects or processes the personal information in a school setting or on behalf of such organization, company or government agency.

Links


This web site contains links to other sites. Please be aware that we are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every web site that collects Personal Information. This privacy statement applies solely to information collected by this web site.

Requests and Contact


Please contact us about this Privacy Notice or if you have any requests or questions relating to the privacy of your personal information.

Changes to this Privacy Notice


We may revise this Privacy Notice through an updated posting. We will identify the effective date of the revision in the posting. Often, updates are made to provide greater clarity or to comply with changes in regulatory requirements. If the updates involve material changes to the collection, protection, use or disclosure of Personal Information, Pearson will provide notice of the change through a conspicuous notice on this site or other appropriate way. Continued use of the site after the effective date of a posted revision evidences acceptance. Please contact us if you have questions or concerns about the Privacy Notice or any objection to any revisions.

Last Update: November 17, 2020