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Analytics in Insurance Overview
By Patricia L Saporito
Jul 23, 2014
Data is the life blood of the insurance industry. In this introduction to her book, Applied Insurance Analytics: A Framework for Driving More Value from Data Assets, Technologies, and Tools, Patricia L Saporito shows how systematically leveraging analytics can improve business performance and customer satisfaction throughout any insurance business.
The Customer Service Environment for Supply Chain Management
By Alexandre Oliveira, Anne Gimeno
Jul 21, 2014
The authors of Customer Service Supply Chain Management: Models for Achieving Customer Satisfaction, Supply Chain Performance, and Shareholder Value introduce their book, which covers the Customer Service Management Model (CSM Model), a tool developed by the authors to evaluate the interactions present in the customer service environment. The model presents four pillars and provides a quantitative approach to understand the connection between them.
Five Common Causes of Organizational Dysfunction
By Pat Brans
Jul 3, 2014
Regardless of size, all human groups are subject to the same dynamics. Factors that hamper a small group can also cause a much larger structure to falter. In business, managers and employees alike suffer when an organization doesn't function optimally. Pat Brans points out what dysfunctional organizations have in common and how to spot the five biggest problems. Learn what you can do to turn your organization around.
Executing the Supply Chain: Supply Network Governance Cycle
By Alexandre Oliveira, Anne Gimeno
Jun 26, 2014
Strategic Alignment in Marketing and Sales Analytics—First You Need to Agree On What to Ask
By Cesar Brea
Jun 23, 2014
People have different ways of defining possible challenges to focus on, ways of evaluating performance, and means for assessing tradeoffs among possible solutions to challenges. This chapter explores how different executives think about these needs and suggests a synthesis that might serve as a point of departure for you.
Overview of Computational Intelligence in Business Analytics: Concepts, Methods, and Tools for Big Data Applications
By Les Sztandera
Jun 19, 2014
Les Sztandera introduces his book, Computational Intelligence in Business Analytics: Concepts, Methods, and Tools for Big Data Applications, which aims to help organizations gain a competitive edge in the marketplace through harnessing the power of computational intelligence approaches.
The IT Consultant's Guide to Hiring and Managing Subcontractors
By Matthew Moran
Jun 19, 2014
As your consulting business grows, you may want or need to hire subcontractors. Here is guidance to help you hire and effectively manage your subcontractors.
Supply Chain and Shareholder Value
By Alexandre Oliveira, Anne Gimeno
Jun 11, 2014
Alexandre Oliveira and Anne Gimeno introduce their book, Supply Chain Management Strategy: Using SCM to Create Greater Corporate Efficiency and Profits.
Big Data Driven Supply Chain Management: A Game Changer
By Nada R. Sanders
Jun 9, 2014
Nada R. Sanders introduces her book, Big Data Driven Supply Chain Management, which offers a complete, five-step roadmap for leveraging Big Data and analytics to gain unprecedented competitive advantage from your supply chain.
Introduction to Statistical Analysis: Microsoft Excel 2013
By Conrad Carlberg
May 26, 2014
Conrad Carlberg discusses the balance he chose between teaching statistics and Excel in the introduction to his book Statistical Analysis: Microsoft Excel 2013.
Introduction to Shopper Marketing: What Is It All About?
By Daniel J. Flint, Chris Hoyt, Nancy Swift
May 21, 2014
This chapter introduces the book Shopper Marketing, which discusses key shopper marketing concepts as well as a process for developing shopper marketing programs.
Statistical Analysis with Microsoft Excel 2013: About Variables and Values
By Conrad Carlberg
May 20, 2014
Conrad Carlberg explains how variables and values are at the heart of how you represent data in Excel — and how they have implications when performing statistical analysis using Excel.
Why Look Beyond Hadoop Map-Reduce?
By Vijay Srinivas Agneeswaran
May 19, 2014
This chapter discusses the limitations of Hadoop along the lines of the seven giants. It also brings out the three dimensions along which thinking beyond Hadoop is necessary: real-time analytics, analytics involving iterative ML, and specialized data structures and processing requirements for these.
Being a Double Minority in Tech
By Tobi Bosede
May 2, 2014
Tobi Bosede chronicles her personal experiences in technology as a black female, and her perceptions of being treated differently due to her race, gender or both.
What it Takes to Hit #1 in Various Mac App Stores
By Erica Sadun
Apr 16, 2014
Erica Sadun tells the story about some of her own "successful" apps and explains why top chart positions in the Mac App Store may disappoint on earnings.
The Eight Process Capability Areas of a Training Organization
By Doug Harward, Russ Hall, Ken Taylor
Mar 21, 2014
Find out what practices are associated with the capabilities that, when performed at a very high level, make a training organization great.
Enhance Your Pictures in Word 2013
By Katherine Murray
Mar 19, 2014
Word 2013 makes it easy for you to add, edit, and enhance pictures in your document. Katherine Murphy shows you how to tweak your images so your illustrations really pop.
Whisper Campaigns and Anonymous Attackers: Identifying and Handling Social Media PR Threats
By Gini Dietrich
Mar 12, 2014
Astroturfing (creating fake or dubiously-supported "grassroots" campaigns) or even direct public attacks can take a toll on you or your organization. This chapter describes some of the threats you may come up against and provides some steps to take to settle the situations without causing more harm.
Creating and Sharing Notebooks in OneNote 2013
By Katherine Murray
Mar 10, 2014
OneNote 2013 is the note-taking and sharing utility included in Microsoft Office 2013. This article shows you how to create and share OneNote notebooks easily in the cloud so you and your teammates can capture those million dollar ideas wherever you might be in the world.
Choosing the Right Social Media for Your Business
By Michael Miller
Mar 6, 2014
Just a few short years ago, businesses were advised to dive head-first into all forms of social media to market their products and brands. But with so many different social media today, the better advice is to focus your company’s social marketing efforts on just a few targeted vehicles. In this article, Michael Miller examines the state of social media marketing today, and explores which specific social media are best for marketing your business.

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