- Internet Marketing with Mike Moran and Lee Odden, Part 2 of 8 (Audio Podcast Transcript)
- Apr 3, 2009
- Marketing experts Mike Moran and Lee Odden discuss using the internet to reach your target audiences.
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- Internet Marketing with Mike Moran and Lee Odden, Part 3 of 8 (Audio Podcast Transcript)
- Apr 3, 2009
- Marketing experts Mike Moran and Lee Odden discuss improving response rates and using activity metrics in online marketing.
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- Internet Marketing with Mike Moran and Lee Odden, Part 4 of 8 (Audio Podcast Transcript)
- Apr 3, 2009
- Marketing experts Mike Moran and Lee Odden discuss the new customer relations — how web experience dictates brand image.
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- Internet Marketing with Mike Moran and Lee Odden, Part 5 of 8 (Audio Podcast Transcript)
- Apr 13, 2009
- Marketing experts Mike Moran and Lee Odden discuss achieving breakthrough results with internet marketing.
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- Internet Marketing with Mike Moran and Lee Odden, Part 6 of 8 (Audio Podcast Transcript)
- Apr 13, 2009
- Marketing experts Mike Moran and Lee Odden discuss overcoming personal and organizational barriers to change.
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- Internet Marketing with Mike Moran and Lee Odden, Part 7 of 8 (Audio Podcast Transcript)
- Apr 13, 2009
- Marketing experts Mike Moran and Lee Odden discuss guiding principles for developing your paid search campaigns.
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- Internet Marketing with Mike Moran and Lee Odden, Part 8 of 8 (Audio Podcast Transcript)
- Apr 13, 2009
- Marketing experts Mike Moran and Lee Odden discuss guiding principles for executing your paid search campaigns.
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- Introducing ISA Server 2006
- Feb 22, 2008
- Michael Noel explores the features that make ISA Server 2006 more secure and stable than its predecessors.
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- Introducing Spotify
- Aug 23, 2011
- Michael Miller tells you what Spotify offers, describes how it works, and compares it with other popular online music services.
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- Introducing Twitter
- Nov 3, 2009
- Tee Morris explains the beauty of Twitter, gets you up to speed on setting up an account and viewing the Twitter homepage, and tells you what Twitter is not.
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- Introducing WordPress
- Apr 6, 2010
- In this lesson, you learn the basics of WordPress, different ways you can run WordPress, and ways to create your account on WordPress.com.
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- Introduction to the New Language of Marketing
- Mar 4, 2009
- Sandy Carter explains the importance of marketing and introduces the ANGELS framework , which combines traditional and marketing 2.0 concepts, in this introduction to her book.
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- Is Facebook Free and Open Enough?
- Jan 20, 2011
- When the inventor of the web and the director of the World Wide Web Consortium (W3C) comes out against a popular practice, web mavens take notice. Web specialist and self-proclaimed IBMer James Mathewson (author of Audience, Relevance, and Search: Targeting Web Audiences with Relevant Content) takes apart Tim Berners-Leeβs argument about information on Facebook being free—and if that content is free enough.
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- Is it Geek City Yet? Philadelphia, City-Wide Wi-Fi, and the Digital Inclusion Project
- Jul 8, 2005
- When "no child left behind" becomes "no household without Internet access," how will cities be affected? Who foots the bill? And how does the mechanism of government keep from hopeless entanglement with the objectives of the telecom industry? Sheryl Simons presents a fascinating tale of one big city's quest for the future: Wireless Philadelphia.
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- It's All About the Idea in Social Media
- Nov 5, 2010
- Sometimes you won't always have the next great idea on how to improve your product or service, your customers will. This video gives you 3 tips for engaging in social media to figure that out & incorporate it into your social media marketing plan.
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- Key Issues to Consider When Developing Twitter Applications
- Aug 3, 2011
- When designing any application, you should always start with the user. This chapter explores the different types of Twitter users and how they impact code design as well as the different types of Twitter applications and program architecture.
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- Learn Host-Based Intrusion Detection
- Apr 5, 2002
- Follow the step-by-step examples to learn how to use five major host-based intrusion detection tools: TCP Wrappers, xinetd, Tripwire, Swatch, and PortSentry.
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- Legal Guidelines for Developing Social Media Policies and Governance Models
- Sep 6, 2012
- Robert McHale explains how a well-drafted and consistently enforced social media policy, together with ongoing employee training, is perhaps the greatest protection an employer can have to avoid liability from the use of social media.
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- LinkedIn for Business: Create a LinkedIn Company Page to Generate Visibility, Followers, Recommendations, and Sales
- Jun 7, 2011
- Want to maximize your business presence on LinkedIn? Patrice-Anne Rutledge introduces you to the many features of LinkedIn Company Pages.
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- LinkedIn Jobs: Six Great New LinkedIn Features for Your Job Search
- Jun 3, 2011
- Want to improve your job search results on LinkedIn? Patrice-Anne Rutledge introduces you to six new LinkedIn features targeted to job seekers.
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