New Era of Enterprise Business Intelligence, The: Using Analytics to Achieve a Global Competitive Advantage, Rough Cuts

Description

• Copyright 2011
• Dimensions: 6 X 9
• Pages: 320
• Edition: 1st

• Rough Cuts
• ISBN-10: 0-13-210059-2
• ISBN-13: 978-0-13-210059-5

This is the Rough Cut version of the printed book.

A Complete Blueprint for Maximizing the Value of Business Intelligence in the Enterprise

The typical enterprise recognizes the immense potential of business intelligence (BI) and its impact upon many facets within the organization–but it’s not easy to transform BI’s potential into real business value. In The New Era of Enterprise Business Intelligence, top BI expert Mike Biere presents a complete blueprint for creating winning BI strategies and infrastructure, and systematically maximizing the value of information throughout the enterprise.

This product-independent guide brings together start-to-finish guidance and practical checklists for every senior IT executive, planner, strategist, implementer, and the actual business users themselves. Drawing on thousands of hours working with enterprise customers, Biere helps decision-makers choose from today’s unprecedented spectrum of options, including the latest BI platform suites and appliances. He offers practical, “in-the-trenches” insights on a wide spectrum of planning and implementation issues, from segmenting and supporting users to working with unstructured data.

Coverage includes

• Understanding the scope of today’s BI solutions and how they fit into existing infrastructure

• Assessing new options such as SaaS and cloud-based technologies

• Avoiding technology biases and other “project killers”

• Developing effective RFIs/RFPs and proofs of concept

• Setting up competency centers and planning for skills development

• Crafting a better experience for all your business users

• Supporting the requirements of senior executives, including performance management

• Cost-justifying BI solutions and measuring success

• Working with enterprise content management, text analytics, and search

• Planning and constructing portals, mashups, and other user interfaces

• Previewing the future of BI

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Sample Content

Table of Contents

Chapter 1  Introduction to Business Intelligence Today    1

Setting Expectations    3

The Face of Business Intelligence Now    5

The Characteristics of a BI Vision and Strategy    8

Setting the Stage for BI Success    9

Within the IT Organization    9

Within the End User Community    11

Summary    12

Chapter 2  Defining Business Intelligence Today    13

Defining Business Intelligence within Your Organization    13

Platform Implications    15

What Is “Mission Critical”?    17

BI Solution Elements    18

Business Intelligence and Data Warehouse: Are They Synonymous?    21

Business Intelligence as a Key Differentiator from Competition    22

Productivity Factors–Working Smarter    25

Summary    27

Chapter 3 The History of Business Intelligence within Your Organization    29

Mapping Your Environment to the BI Evolutionary Tree    29

Creating an Internal Record of BI Usage    34

Analysis of Displacement    38

Summary    40

Chapter 4  The Scope of BI Solutions Today and How They May Relate to You    41

The BI Infrastructure    41

BI Drivers, Trends, Sources, and Deployment Options    44

Mergers and Acquisitions–The Emergence of BI “Mega-Vendors”    45

BI Suites/Platforms versus Independents    46

Open Source BI Tools    47

Software as a Service (SaaS)    48

Cloud Computing    49

BI Appliances    51

Dynamic Warehousing–Extending Beyond Structured Information    52

Operational and Real-Time BI    54

ETL and Change Data Capture–Their Impact and Importance on BI    55

Master Data Management (MDM) and Its Role within a BI Infrastructure    58

The Impact of XML Data    59

BI Provisioning Models–What Is Best for You?    61

Establishing a BI Competency Center (BICC)    62

Creating an Information Agenda    62

Summary    64

Chapter 5  Elements of BI Solutions: The End User Experience    65

End User Assumptions    65

Setting Up Data for BI    67

The Functional Area of BI Tools    69

Query Tools and Reporting    69

OLAP

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