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Win Win: Negotiation: How to get a winning result from persuasive negotiations

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Win Win: Negotiation: How to get a winning result from persuasive negotiations


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  • Copyright 2015
  • Dimensions: 6 X 9
  • Pages: 296
  • Edition: 1st
  • Book
  • ISBN-10: 1-292-07408-6
  • ISBN-13: 978-1-292-07408-5

Negotiation is an essential business skill; but do you really know how to do it really well? This is your simple, straightforward and empowering guide to effective business negotiations will help you get  the result you want – first time, every time.

Sample Content

Table of Contents

About the author

Author's acknowledgements

Publisher's acknowledgements




Chapter 1: We’re all negotiators

Chapter 2: The cost of not negotiating

Chapter 3: The win win win of negotiating

Chapter 4: Rate your negotiation skills

Chapter 5: Who has the power?

PART TWO: The 11 steps of negotiation

Chapter 6: Prepare and plan

Chapter 7: Give a great first impression

Chapter 8: Ask the right questions

Chapter 9: Listen well

Chapter 10: Use your head

Chapter 11: Read body language

Chapter 12: Watch out for lying

Chapter 13: Use the right strategies and tactics

Chapter 14: Influence the other side

Chapter 15: Know how to bargain

Chapter 16: Handling conflict

Chapter 17: Confidence when negotiating


Hotspot 1: How to ask for a salary increase

Hotspot 2: How to negotiate a discount

Hotspot 3: How to negotiate on the phone

Hotspot 4: How to negotiate as a team

Hotspot 5: How to negotiate by email

Hotspot 6: How to negotiate internationally



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