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Search Engine Marketing, Inc., I, II, III, and IV LiveLessons (Video Training), Part I, Lesson 1: Why Search Marketing Is Important¿and Difficult (Downloadable Version)
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- Copyright 2012
- Edition: 1st
- ISBN-10: 0-13-301569-6
- ISBN-13: 978-0-13-301569-0
Containing 46 minutes of video instruction in this LiveLessons you learn what search marketing is all about. The way search usage is exploding and why search marketing is so valuable to your organization—how it can drive visitors to your Web site. It takes a cold look at why some companies find search marketing so hard to do—and why the larger your Web site, the tougher it is.
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