Business & Management
Management & Strategy
Proper Role of Graphics in a Presentation, The
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- Copyright 2010
- Dimensions: 5-3/8 X 8-1/4
- Pages: 11
- Edition: 1st
- ISBN-10: 0-13-708146-4
- ISBN-13: 978-0-13-708146-2
This Element is an excerpt from Presenting to Win: The Art of Telling Your Story, Updated and Expanded Edition (ISBN: 9780137144174) by Jerry Weissman. Available in print and digital formats.
The #1 killer mistake presenters make with graphics–and what you need to do instead!
The true problem with presentation graphics is that, all too often, presenters take a flood of data, those dense text and highly detailed tables, charts, and graphs, and simply reproduce them, with little or no modification, as presentation graphics. It’s the Presentation-as-Document Syndrome. But a presentation is a presentation and only a presentation–never a document.
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