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Dr. Steven R. Kursh has written the definitive guide to making better business investment decisions to help your company grow value. Kursh's clear guidance and easy-to-use tools will help you to assess both the financial ROI and strategic value of any investment–past, current, or future.
Kursh covers every stage of investment decision-making, from a clear-eyed review of your current approach to practical recommendations for improvement. You'll learn how to identify and use the most appropriate metrics and analysis techniques; estimate risk and incorporate it into your plans; manage and track investment portfolios; and much more.
Minding the Corporate Checkbook contains detailed checklists for action, sample business cases, and practical guidance for building effective Excel models.
Preface.
1. Investing Successfully for Your Future.
The Challenge We Face. Return on Investment and Finance Metrics Are Not Enough. The Paradox. Visions and Strategies, Finance Metrics, and the Execution Gap. The Execution Gap. The Business Investment Roadmap. A Note of Caution. Who Should Read This Book. What Follows.
Using the Business Investment Roadmap. Preliminary Analysis. Assessment of Business Impact. Risk Analysis. Execution Analysis. Ongoing Management. Will the Business Investment Roadmap Guarantee Success?
Summary. Following the Roadmap. Introducing Fresh Breeze Corporation. Preliminary Analysis of an Investment: Would You Like That Super-Sized? Preliminary Analysis Results.
Silver Bullets and Golden Nuggets. Cash Flow: The Critical Value Driver. Grow Revenue. Operational Levers. Determining the Best Bang for the Buck. Summary. Following the Roadmap.
What Is Risk? Four Ways to Evaluate Risks. Creating a Risk Profile. Risk Mitigation Plans. Summary. Following the Roadmap.
Determining the Who, What, When, Where, Why, and How. Determining Capital Intensity. The Impact of an Investment on Customers. What Is a Customer Worth? Summary. Following the Roadmap.
Cross-Country Road Trip. Monitor Progress Using Time, Cost, and Performance Metrics. Earned Value Analysis: Measuring Performance and Taking Action. Killing Investments: Be Prepared to Stop. Summary. Following the Roadmap.
The Business Investment Roadmap. Preliminary Analysis. Business Impact. Risk Analysis. Execution. Ongoing Management. Building the Bridge Between Strategy and Finance.
Income Statement. Balance Sheet. Statement of Cash Flows. Financial Ratios and Other Ways to Spot Trends. Summary.