Home > Store

Let Go To Grow: Escaping the Commodity Trap

Register your product to gain access to bonus material or receive a coupon.

Let Go To Grow: Escaping the Commodity Trap

eBook (Watermarked)

  • Your Price: $19.19
  • List Price: $23.99
  • About Watermarked eBooks
  • This PDF will be accessible from your Account page after purchase and requires the free Adobe® Reader® software to read it.

    The eBook requires no passwords or activation to read. We customize your eBook by discreetly watermarking it with your name, making it uniquely yours.

    Watermarked eBook FAQ


  • Copyright 2007
  • Dimensions: 6" x 9"
  • Edition: 1st
  • eBook (Watermarked)
  • ISBN-10: 0-7686-6874-3
  • ISBN-13: 978-0-7686-6874-2

In Let Go To Grow, IBM senior executive Linda Sanford and long-time entrepreneur Dave Taylor show exactly how to do that.

Sanford and Taylor systematically review the On Demand Business processes, people strategies, technology shifts, governance practices, and leadership vision you'll need to maximize profitability in tomorrow's business environment. They introduce powerful new techniques for balancing and measuring three key drivers of top-line growth: productivity, collaboration, and innovation.

You'll discover how to gain unprecedented flexibility by constructing your business around components, platforms, and standardized interfaces. The authors demonstrate how to expand your growth space, liberate your cost structures, and build profits–not just revenues. Drawing on the experiences of companies ranging from GE to eBay, Toyota to IBM, this book focuses on practical implementation, offering a proven, start-to-finish approach for moving from vision to results.

Sample Content

Table of Contents



About the Authors.

 1. Grow To Build Profits, Not Just Revenues.

 2. Commodity Markets Defined.

 3. It’s ALL About Components.

 4. Creating Business Components.

 5. Integrate Your Business Components End-to-End.

 6. Expand Your Growth Space.

 7. Liberate Your Cost Structures.

 8. From Vision to Results: The Leadership Agenda.

 9. Achieving Measurable Productivity Improvements.

10. Practical Implementation of the Component   Business Model.

11. Gaining the Collaboration Edge: Building the Creative Company for the Creative Economy.




Submit Errata

More Information

Unlimited one-month access with your purchase
Free Safari Membership