By Aaron Erickson In this second episode author of The Nomadic Developer, Aaron Erickson, and Ted Neward discuss how to prepare for a great career in technology consulting. | 22:39 | Jun 25, 2009 |  |
By Aaron Erickson Aaron Erickson, author of "The Nomadic Developer", and Ted Neward talk about job security in technology consulting as compared to IT, and how technology consultants can *create* their own job security. | 20:07 | Jun 25, 2009 | |
By Larry Klosterboer ITIL experts Larry Klosterboer and Robin Yearsley continue by covering the most common operational roadblocks to effective services. Ending with recapping some benefits of effective change and release management. | 34:11 | Feb 26, 2009 | |
By Larry Klosterboer ITIL experts Larry Klosterboer and Robin Yearsley discuss how to create and implement a solid plan for change and release management. They discuss requirements, setting a scope, building a project plan, and rolling out to an entire organization. | 41:29 | Feb 25, 2009 | |
By Audrey J. Murrell Audrey Murrell discusses the purpose of her book, "Intelligent Mentoring". Her work on the impact of mentoring, what it means, how lessons learned from IBM can be applied to other companies in using effective mentoring solutions. | 18:17 | Jan 26, 2009 | |
By Sandy Carter MarketingProfs President Roy Young interviews Sandy Carter , VP of SOA & WebSphere Strategy from IBM Corporation, about her new book "The New Language of Marketing 2.0: How to Use ANGELS to Energize Your Market." | 35:07 | Oct 28, 2008 | |
By Sandy Carter MarketingProfs President Roy Young continues his interview with Sandy Carter, VP of SOA & WebSphere Strategy from IBM Corporation, about her new book "The New Language of Marketing 2.0: How to Use ANGELS to Energize Your Market." | 14:57 | Oct 28, 2008 | |
By Heather Lloyd-Martin, Mike Moran Heather Lloyd-Martin discusses the basics of Search Marketing with the authors of "Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site," Mike Moran and Bill Hunt. Part 1 of 4. | 20:49 | Sep 26, 2008 | |
By Heather Lloyd-Martin, Mike Moran Mike Moran, Bill Hunt & Heather Lloyd-Martin discuss recent developments in Search Marketing. Learn tips from the new second edition of "Search Engine Marketing, Inc." Topics include paid search, global search marketing, and organic search. Part 2 of 4. | 31:57 | Sep 26, 2008 | |
By Mike Moran Mike Moran and Bill Hunt discuss Social Media Marketing with David Meerman Scott and Heather Lloyd-Martin. Learn tips from Moran & Hunt's book, "Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site," 2nd edition. | 27:06 | Sep 26, 2008 | |
By Mike Moran, Heather Lloyd-Martin Mike Moran, Bill Hunt & Heather Lloyd-Martin discuss how to optimize the search facility of your website. Gain valuable tips and best practices for getting the most out of Search Marketing. Part 4 of 4. | 15:31 | Sep 26, 2008 | |
By Laura Madeira "QuickBooks 2008 Solutions Guide for Business Owners and Accountants" author Laura Madeira provides tips & tricks on using QuickBooks. Learn to troubleshoot a QuickBooks data file to can accurately report how your business is performing financially. | 06:28 | Sep 1, 2008 | |
By Laura Madeira "QuickBooks 2008 Solutions Guide for Business Owners and Accountants" author Laura Madeira continues her discussion of key tips on using QuickBooks to accurately report how your business is performing financially. | 8:31 | Sep 1, 2008 | |
By Simms Jenkins, Mike Moran BrightWave Marketing CEO Simms Jenkins discusses key concepts from his book, "The Truth About Email Marketing," with IBM Distinguished Engineer Mike Moran in this 3-part series. Learn best practices and bite-size, easy-to-use techniques that get results. | 9:32 | Jul 30, 2008 | |
By Simms Jenkins, Mike Moran Simms Jenkins and Mike Moran discuss "The Truth About Email Marketing" in part two of this 3-part series. Learn about the opportunities and challenges of Email marketing and learn easy-to-use techniques that drive sales and build relationships. | 14:13 | Jul 30, 2008 | |
By Mike Moran, Simms Jenkins Simms Jenkins and Mike Moran discuss examples of winning email strategies. Learn which companies are setting the benchmarks. Gain valuable insights and social media best practices from companies that have mastered winning email marketing techniques. | 14:46 | Jul 30, 2008 | |
By Jim Stickley Bill Stanton & Jim Stickley discuss identity theft and the harrowing truths behind scam artists who prey on us at home, at work and in public in part 1 of this 3-part series. | 0:12:55 | Jul 29, 2008 | |
By Jim Stickley Bill Stanton and Jim Stickley discuss identity theft in part 2 of this 3-part series. Learn about the truths behind scam artists who prey on us at home, at work and in public. | 0:9:37 | Jul 29, 2008 | |
By Jim Stickley Bill Stanton and Jim Stickley discuss identity theft in the final episode in this 3-part series. Learn what you need to know to protect your identity, money, and credit. | 0:14:05 | Jul 29, 2008 | |
By Andy Walker Windows Vista Helpdesk author Andy Walker discusses key concepts from his definitive troubleshooting book that will cure your Vista PC in no time flat. | 11:43 | Jul 17, 2008 | |
By Michael Miller Michael Miller, author of "Googlepedia: The Ultimate Google Resource," discusses all the hidden features that google offers most people don't know about. Learn advanced search techniques and how to master Google’s web and software tools. | 17:16 | Jul 16, 2008 | |
By Dwaine R. Snow Glen Sheffield and Dwaine Snow discuss DB2 9.5 Extreme Workload Management. This podcast highlights the new capabilities and customer benefits. | 0:28:50 | Jul 11, 2008 | |
By Deirdre Breakenridge, Patrice-Anne Rutledge Deirdre Breakenridge discusses social networking campaign strategy with Patrice-Anne Rutledge, author of "The Truth About Profiting From Social Networking.” Facebook, LinkedIn, YouTube, & beyond: “social network” your way to success! | 0:10:48 | Jun 19, 2008 | |
By Patrice-Anne Rutledge, Deirdre Breakenridge Deirdre Breakenridge discusses how to profit from future trends in social networking with Patrice-Anne Rutledge, author of "The Truth About Profiting From Social Networking." Facebook, LinkedIn, YouTube, & beyond: “social network” your way to success! | 0:12:41 | Jun 19, 2008 | |
By Hal Abelson, Harry Lewis, Ken Ledeen Hal Abelson, Ken Ledeen, Harry Lewis discuss how technology is shattering centuries-old assumptions about privacy, identity, free expression, and personal control as more and more details of our lives are captured as digital data. | 0:11:17 | Jun 13, 2008 | |
By Hal Abelson, Harry Lewis, Ken Ledeen The authors of Blown to Bits continue their discussion of the digital explosion and how the convenience of data has caused a loss of privacy. | 0:8:55 | Jun 13, 2008 | |
By Ken Ledeen, Harry Lewis, Hal Abelson The authors of "Blown to Bits" continue their discussion of the digital explosion and how the revolution in digital information transforms our lives. Learn about how the increase of data access simultaneously makes us better and worse informed. | 0:14:06 | Jun 13, 2008 | |
By Carl Kessler, John Sweitzer In Part 1 of this two-part audio podcast series, IBM Distinguished Engineer John Sweitzer and IBM Vice President Carl Kessler introduce their recent book, "Outside-in Software Development," by describing the first two of five steps to outside-in thinking. | 0:7:43 | Apr 29, 2008 | |
By John Sweitzer, Carl Kessler IBM Distinguished Engineer John Sweitzer and IBM VP Carl Kessler introduce their recent book, "Outside-in Software Development," by describing the remaining three steps to outside-in, and how to get started. Part 2 of 2. | 0:7:02 | Apr 29, 2008 | |
By Raul F. Chong Raul F. Chong continues his discussion with Rav Ahuja on the new edition of his book, "Understanding DB2". Learn about the updated content in this second edition including an enhanced chapter on SQL and new DB2 9.5 features. | 0:9:37 | Apr 7, 2008 | |
By Larry Klosterboer, Robin Yearsley Robin Yearsley talks with Larry Klosterboer, author of "Implementing ITIL Configuration Management," about how to overcome challenges associated with planning and implementing ITIL Configuration Management. Part 1 of 2. | 0:31:25 | Mar 15, 2008 | |
By Larry Klosterboer, Robin Yearsley Robin Yearsley discusses the implementation process with Larry Klosterboer, author of "Implementing ITIL Configuration Management.” Learn how to populate the CMDB, choose a pilot, and communication & enterprise roll-out. Part 2 of 2. | 0:31:30 | Mar 15, 2008 | |
By Sara J. Moulton Reger Sara M. Reger, author of, "Can Two Rights Make a Wrong? Insights from IBM’s Tangible Culture Approach," discusses IBM's experiences handling culture challenges based on its 2002 $3.5 billion acquisition of PricewaterhouseCoopers Consulting. | 0:09:46 | Mar 14, 2008 | |
By Sara J. Moulton Reger In Part 2, Sara M. Reger, author of "Can Two Rights Make a Wrong?," shares some of IBM’s new approaches to the cultural challenges it faces. Learn how to transform business culture from a worrisome risk to a competitive advantage. | 0:11:28 | Mar 14, 2008 | |
By Dwaine R. Snow, Danny Arnold Learn how to supercharge your DB2 9.5 databases using deep compression with Dwaine Snow, co-author of "Understanding DB2: Learning Visually with Examples," 2nd Edition, and Danny Arnold. | 0:15:19 | Mar 11, 2008 | |
By John Arthur Ricketts John A. Ricketts discusses his book, “Reaching the Goal: How Managers Improve a Services Business Using Goldratt's Theory of Constraints.” Learn how to reach and surpass your goals in improving service delivery, processes, and profitability. | 0:18:04 | Feb 28, 2008 | |
By John Arthur Ricketts In Part 2 of "Reaching the Goal," Dr. John Arthur Ricketts contrasts the "Theory of Constraints" approach to services projects versus non services projects. | 0:14:55 | Feb 28, 2008 | |
By Paul C. Zikopoulos Paul Zikopoulos discusses DB2 9 technology delivering key insights on its unique Self Tuning Memory Manager. If you're a DBA that has better things to do than monitor memory allocations throughout the day, across thousands of servers, STMM is for you. | 0:26:05 | Feb 20, 2008 | |
By Raul F. Chong Raul F. Chong, co-author of "Understanding DB2: Learning Visually with Examples," 2nd Edition, discusses key concepts from his book: The easy, visual way to master IBM DB2 for Linux, UNIX, and Windows -- fully updated for version 9.5. | 0:6:54 | Feb 15, 2008 | |
By IBM Press So You Want to Write a Book – Getting Published with IBM Press is a soup-to-nuts podcast for potential IBM Press book authors. The IBM Press Program Managers, Tara Woodman and Ellice Uffer, take listeners on a guided tour of the program. | 0:22:43 | Nov 10, 2007 | |
By Lee Odden, Mike Moran Marketing experts Mike Moran and Lee Odden discuss "Search Engine Marketing Inc." Part 8 of 8: Guiding principles for executing your paid search campaigns. | 0:18:32 | Nov 8, 2007 | |
By Lee Odden, Mike Moran Marketing experts Mike Moran and Lee Odden discuss "Search Engine Marketing Inc." Part 7 of 8: Guiding principles for developing your paid search campaigns. | 0:16:13 | Nov 7, 2007 | |
By Lee Odden, Mike Moran Marketing experts Mike Moran and Lee Odden discuss "Do It Wrong Quickly: How the Web Changes the Old Marketing Rules." Part 6 of 8: Overcoming personal and organizational barriers to change. | 0:10:43 | Nov 1, 2007 | |
By Mike Moran, Lee Odden Marketing experts Mike Moran and Lee Odden discuss "Do It Wrong Quickly: How the Web Changes the Old Marketing Rules." Part 5 of 8: Achieving breakthrough results with internet marketing. Do It Wrong Quickly: Start fast, fix fast, and fix again. | 0:10:10 | Oct 31, 2007 | |
By Mike Moran, Lee Odden Marketing experts Mike Moran and Lee Odden discuss "Do It Wrong Quickly: How the Web Changes the Old Marketing Rules." Part 4 of 8: The new customer relations -- how web experience dictates brand image. | 0:9:09 | Oct 25, 2007 | |
By Mike Moran, Lee Odden Marketing experts Mike Moran and Lee Odden discuss "Do It Wrong Quickly: How the Web Changes the Old Marketing Rules." Part 3 of 8: The new direct marketing – improving response rates and using activity metrics. | 0:7:56 | Oct 24, 2007 | |
By Lee Odden, Mike Moran Marketing experts Mike Moran and Lee Odden discuss "Do It Wrong Quickly: How the Web Changes the Old Marketing Rules." Part 2 of 8: Using the internet to reach your target audiences. | 0:13:23 | Oct 18, 2007 | |
By Mike Moran, Lee Odden Marketing experts Mike Moran & Lee Odden discuss "Do It Wrong Quickly: How the Web Changes the Old Marketing Rules" & "Search Engine Marketing Inc." Part 1of 8: Reaching breakthrough results with internet marketing. | 0:11:17 | Oct 17, 2007 | |
By Scott Spangler Scott Spangler describes how to unlock the business value hidden in unstructured data (word processing docs, websites, emails, instant messages). Learn about breakthrough opportunities to become responsive, agile, & competitive. Part 1 of 2. | 08:39 | Oct 10, 2007 | |
By Scott Spangler Scott Spangler, author of, “Mining the Talk,” reviews the business drivers that have made unstructured data so important, and explains why conventional methods for working with it are inadequate. Part 2 of 2. | 05:51 | Oct 10, 2007 | |
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