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Michael Gibbert (Milan, Italy) is Professor of Marketing at the Institute for Marketing and Communication at Lugano University. His research interests include the effects of constraints on innovation; consumer behavior, and research methods. His research has appeared in publications ranging from Cognitive Science to the European Management Journal, MIT Sloan Management Review and Strategic Management Journal to The Wall Street Journal. In his researcher-practitioner collaboration, he has helped managers at Siemens, Henkel, Infineon, Infinity, Louisenthal, Lufthansa, and Mini unleash the value of Strategic Novelty (SN). He recently co-authored Using Thematic Thinking to Achieve Business Success, Growth, and Innovation.
Liisa Välikangas (Finland) is Professor of Innovation Management at Aalto University and Hanken School of Economics. She has been affiliated with Stanford, London Business School, Keio University (Japan), and IMD (Switzerland). Her research on innovation, strategy and organization has been published in Harvard Business Review, MIT Sloan Management Review, Wall Street Journal, and other leading journals. She authored The Resilient Organization, How Adaptive Cultures Thrive Even When Strategy Fails. She is a board member of SCANCOR, the Scandinavian Consortium for Organizational Research at Stanford University; Sanoma Foundation, dedicated to studying the future, freedom of speech and democracy; and Tekes, The Finnish Funding Agency for Technology and Innovation. She is also affiliated with the Institute for the Future in Palo Alto, CA.