Frank Fiore is an e-commerce expert and consultant, and author of e-commerce books entitled Dr. Livingston's Online Shopping Safari Guidebook, published by Maximum Press, and The Complete Idiot's Guide to Starting an Online Business and e-Marketing Strategies, published by Macmillan. He has been involved with e-commerce from its inception on the Net, and with his experience as an e-commerce expert and direct marketer of products, he knows e-commerce from both sides of the transaction. He is currently the Official Online Shopping Guide for About and has been interviewed for numerous TV and radio talk shows and print media on the subject of e-commerce and online shopping.
Shawn Collins is the affiliate manager for the ClubMom, the first free membership organization created exclusively to reward and celebrate moms every day. He is the publisher of AffiliateManager.net, speaks regularly at industry conferences, and is a columnist for ClickZ.com and SAM Magazine. Additionally, Shawn founded the United States Affiliate Manager Coalition and the Affiliate Webinar, as well as co-founding Affiliate Metrix, inc., a research, analysis, and benchmarking initiative for the affiliate marketing industry.