Jay Blanchard is a Texas-based web developer, designer and consultant. In addition to managing information technology and application development departments in the industry, he has published articles on content management, PHP, MySQL, jQuery and software application documentation. He has served as technical editor for books on subjects ranging from content management systems and location-based services to using PHP and MySQL for creating e-commerce sites. His latest projects include several business specific, web-based customer provisioning and billing systems. He developed a passion for efficient and effective web design well over a decade ago and has become fascinated with jQuery, having a burning desire to help others learn how to use jQuery effectively within the framework of other web technologies. He has transferred some of that fascination into his book Applied jQuery (Peachpit Press).