Bradford Schmidt is a founding member of GoPro's media department. Bradford first met GoPro founder and CEO Nick Woodman on a surfing trip in 2002, while riding on a wooden chicken ferry in Sumatra. The two bonded through their love of surfng, travel, and photography. Over the next seven years, Brad helped Nick develop what would become the GoPro by testing prototype mounts and cameras, and by filming marketing footage for trade shows. In 2009, Bradford moved to Half Moon Bay, California, to create GoPro’s media department and start a YouTube channel that would rise to become one of the most powerful content-driven brands online.