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Winning the 3-Legged Race: When Business and Technology Run Together

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Winning the 3-Legged Race: When Business and Technology Run Together

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Features

Provides a breakthrough benchmark model for unifying IT and business decisions from the new Business Technology Management Institute.

  • Establishes authoritative standards for the first time that cover every essential area of business and technology integration.
  • Designed to get enterprise leaders, line-of-business leaders, and IT leaders working together more effectively than ever.
  • From the Business Technology Management Institute, world-class experts in unifying IT and business decisions.

Description

  • Copyright 2006
  • Edition: 1st
  • Premium Website
  • ISBN-10: 0-13-187726-7
  • ISBN-13: 978-0-13-187726-9
  • eBook (Watermarked)
  • ISBN-10: 0-7686-6821-2
  • ISBN-13: 978-0-7686-6821-6

Like an old-fashioned three-legged race, the business and technology sides of any company are running today with the left leg of one tied to the right leg of the other. Some companies understand that and run well; some don't. The top

executives interviewed in this book (see overflow page for a partial list) know where competitive leaders are headed.

Winning the Three Legged Race is the first major output of the new Business Technology Management (BTM) Institute, reflecting insights from world-class experts in industry and academia. It gives enterprise, line-of-business, and IT leaders a powerful framework for optimizing areas critical to producing sustainable value from technology:

1. Strategy, planning, and management.

2. Technology investment.

3. Strategic enterprise architecture.

4. Governance and organization.

For each area, the authors identify implications for ordered processes, organizational structures, information requirements, and technology. Winning the Three Legged Race introduces the BTM Maturity Model: a breakthrough benchmark for setting priorities and mapping effective change paths. The authors support their framework with up-to-the-minute data, new case studies, executive interviews, and Top 10 Action Lists that empower decision-makers to act--and get results.

Sample Content

Online Sample Chapter

What Is the BTM Model and How Can It Help You Run Your Business?

Downloadable Sample Chapter

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Table of Contents

Acknowledgments: Authors and Contributors.

Preface: Our Journey So Far.

Introduction: The Convergence of Business and Technology.

I. PREPARING TO RUN: GETTING BTM ON THE EXECUTIVE AGENDA.

1. What Is BTM?

2. Strategic Positions.

3. Making the Right Investments.

4. Governance: Who's in Charge?

5. Is Your Organization Ready?

II. LEADING THE PACK: REALIZING CRITICAL BTM CAPABILITIES.

6. Buy, Hold, or Sell?

7. The Age of Process.

8. Considering Risk.

9. Measuring Success.

Conclusion: Peering Into the Future.

Profiles: About the Authors and Contributors.

Index.

Index

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