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1/14/2010
1 pxiv Bill Bodin, Brian Goodman, and Dave Newbold are three of these leaders, and each offered the depth of their experience for the benefit of readers of The Social Factor. Bill Bodin, Brian Goodman, and Dave Newbold are three of these leaders, and each offered the depth of his experience for the benefit of readers of The Social Factor. 1/14/2010
1 pxvi His expertise in leading-edge mobile solutions added depth and clarity in the area of 4G to Chapter 12. His expertise in leading-edge mobile solutions added depth and clarity to Chapter 12 in the area of 4G. 2/1/2010
1 pxviii She holds 50 patents and 39 pending patents that span a wide variety of technologies including telecommunications, web servers, Transcoder technology, Java performance enhancements, and data analytics. She holds 50 patents and 39 pending patents that span a wide variety of technologies including telecommunications, web servers, transcoder technology, Java performance enhancements, and data analytics. 2/1/2010
1 p10 More importantly, Ford understood the critical necessity to establish his technology with early adopters before any of his competitors. More importantly, Ford understood the critical necessity of establishing his technology with early adopters before any of his competitors. 2/1/2010
1 p27 One of the studies included approximately 30,000 employees using e-mail and instant message, whereas the second study included approximately 157,000 employees using wikis. One of the studies included approximately 30,000 employees using e-mail and instant message, while the second study included approximately 157,000 employees using wikis. 2/1/2010
1 p75 ...search, whereas on-call web-based human researchers are available through Google Answers, Experts Exchange, and others. ...search, while on-call web-based human researchers are available through Google Answers, Experts Exchange, and others. 2/1/2010
1 p78 So does this mean we have finally the answer for quick, efficient expertise location? So does this mean we have finally found the answer for quick, efficient expertise location? 2/1/2010
1 p104 Mr. Tweet’s “bio” says, “I am your personal twitter assistant—add me as a friend, and I’ll suggest to you which influencers and followers you should check out.” Mr. Tweet’s “bio” says, “Who are the influences and followers you are missing out on? Follow us to get personalized suggestions of who should follow!” 2/1/2010
1 p116 The authors write with authentic and expert voice about the area of business they handle. The authors write with authentic and expert voices about the area of business they handle. 2/1/2010
1 p128 That ingredient, called “MapReduce,” was describedd in a 2004 paper6 by Google’s Jeffrey Dean and Sanjay Ghemawat. That ingredient, called “MapReduce,” was described in a 2004 paper6 by Google’s Jeffrey Dean and Sanjay Ghemawat. 2/1/2010
1 p128 Yahoo has benefited by the Hadoop community effort and uses it to improve some of its services. Yahoo has benefited the Hadoop community effort and uses it to improve some of its services. 2/1/2010
1 p137 The group benefits from the variety of thought, whereas management gains from a team balanced through individual selection rather than top-down command and control. The group benefits from the variety of thought, while management gains from a team balanced through individual selection rather than top-down command and control. 2/1/2010
1 p153 Typically, ideation is a formal, facilitated process of limited duration generally referred as brainstorming sessions. Typically, ideation is a formal, facilitated process of limited duration generally referred to as brainstorming sessions. 2/1/2010
1 p155 Then leverage social software to generate and collaborate on ideas, provide incubation and prototyping support, furnish programs to validate the ideas, and document the value realized and reward contributors. Then leverage social software to generate and collaborate on ideas, provide incubation and prototyping support, furnish programs to validate the ideas, and document the value realized, and finally, to reward contributors. 2/1/2010
1 p194 • The hype cycle, especially when combined with the adoption cycle, provides valuable insight into the excitement about new technologies and the way you can avoid falling in the hype trap.
• Adoption of social software tends to change peoples’ attitude and helps break silos. Leverage social tools to corral your organization into a common purpose, as the Obama campaign did.
• The hype cycle, especially when combined with the adoption cycle, provides valuable insight into the excitement about new technologies and the way you can avoid falling into the hype trap.
• Adoption of social software tends to change peoples’ attitudes and helps break silos. Leverage social tools to corral your organization into a common purpose, as the Obama campaign did.
2/1/2010
1 p196 In the United States, BlackBerry and Windows Mobile-based devices remain the most popular smart phone choices, whereas in Europe, Symbian platforms on Nokia and Sony Ericsson devices dominate. In the United States, BlackBerry and Windows Mobile-based devices remain the most popular smart phone choices, while in Europe, Symbian platforms on Nokia and Sony Ericsson devices dominate. 2/1/2010
1 p200 4G wireless holds the promise to bring together under a single umbrella a variety of previously separate telecommunications media, as illustrated in Figure 12.1.
4G wireless holds the promise of bringing together under a single umbrella a variety of previously separate telecommunications media, as illustrated in Figure 12.1.

2/2/2010
1 p200 With a WiMAX account the subscriber can use the same broadband account for Internet access at home or in the office and mobile roaming.
With a WiMAX account the subscriber can use the same broadband account for Internet access at home, in the office, or for mobile roaming. 2/2/2010
1 p200 Beyond just voice and short messaging services (SMS), consumers and business users expect increasingly easy access to bandwidth intensive value-added services and applications. Beyond just voice and short messaging services (SMS), consumers and business users expect increasingly easy access to bandwidth-intensive, value-added services and applications. 2/2/2010
1 p221 1. Ed Brill, Interview by IBM employee Laurisa Rodriguez by telephone.
1. Ed Brill, telephone interview by IBM employee Laurisa Rodriguez.
2/2/2010
1 p227 8. Thomas R. Insel and Russell D. Fernald, “How the Brain Process Social Information: Searching for the Social Brain,” Annual Review of Neuroscience 27: 697–722. 8. Thomas R. Insel and Russell D. Fernald, “How the Brain Processes Social Information: Searching for the Social Brain,” Annual Review of Neuroscience 27: 697–722. 2/2/2010